Insurance Distribution

Change as a constant

Insurance customers are constantly changing – and so are their requirements for products and services. The introduction of online distribution channels, the establishment of own digital brands and cooperations with comparison portals are therefore frequently used approaches to complement face-to-face distribution and meet the growing digital demands of customers.

Additional changes result from the regulatory system. The Insurance Distribution Directive (IDD) is the latest of many examples of the increasing demands on the distribution of insurance companies and their employees.

More than just distribution

Distribution is more than just contacting customers and taking out insurance policies in accordance with regulatory requirements. It is also the integration of different distribution channels through a target-oriented omni-channel approach, ensuring performance-based target setting and compensation of employees and distribution partners as well as support through an efficient distribution organisation.

The targeted and future-oriented design of these and other aspects is part of the overarching distribution strategy.

Basis for future success

In our projects to date, we have worked together with our clients to develop successful and sustainable distribution strategies, establish suitable remuneration and control systems and set up distribution organisations. The identification and integration of new distribution channels is also part of our accumulated project experience – always taking into account existing and future regulatory requirements.

Our experts also develop suitable project approaches and solutions for your business entity as a basis for your future distribution success. Please get in touch with us.

Four models and what sales managers should do now.