Footnotes
- Press release: While only 2% are ready, most companies expect productivity gains of 10-40% with Enterprise AI: Infosys Research, Infosys, October 29, 2024.
- Quantifying the GenAI Opportunity, KPMG, 2025.
- American Worker Survey, KPMG, 2024.
Explore how AI can create value across your workforce by boosting productivity, enhancing job satisfaction, and fostering a culture of innovation
How to create, capture, and measure AI value across your workforce
Our strategic guide for human resources and talent leaders helps organizations pave the way for greater AI value.
Unlocking AI's Potential in the Workforce
As organizations continue to integrate AI into their operations, the potential for significant productivity gains and enhanced employee experiences is becoming increasingly clear. Recent research shows that companies anticipate productivity improvements of up to 40 percent with GenAI.1 Additionally, a recent study found that tools like ChatGPT can increase efficiency by reducing working times by 50 percent for a third of job tasks.2
However, realizing these benefits requires a strategic approach that goes beyond simply adopting new technologies. Organizations must focus on driving employee engagement, embedding AI into workflows, and redefining roles that are ripe for AI augmentation. A robust change-management strategy is essential to navigate cultural shifts, elevate the employee value proposition, and ensure widespread acceptance and utilization.
To fully drive value from AI, it is crucial to foster a culture of continuous learning and innovation. Sixty-two percent of respondents to the KPMG American Worker Survey say their employer's emphasis on continuous learning and development is driving their acceptance of the technology. This year, there has been a significant increase in upskilling initiatives, with training efforts rising from 35 percent in 2023 to 59 percent in 2024.3 These efforts are not only boosting current productivity but also preparing employees for new roles that will emerge as AI technologies continue to mature. By providing targeted training that meets employees at their current skill levels, organizations can ensure that the workforce is equipped to meet both current and future needs.
Top 6 Ways to Drive Workforce Value with AI
Embracing AI requires more than just implementing the technology—you need strategies that specifically enhance its value across your workforce. By focusing on these six critical areas, you can unlock significant productivity gains, foster innovation, and ensure your team members are equipped to thrive in a rapidly evolving landscape.
1. Unlock productivity through new ways of working and improved output.
2. Measure productivity gains realized by monitoring usage and collecting feedback.
3. Elevate the employee experience by automating mundane tasks and freeing up time for more valuable work.
4. Provide AI training that meets employees at their current technical skill levels.
5. Involve employees in AI planning and integration to foster a sense of empowerment.
6. Create a safe space for AI experimentation and innovation.
Measuring and Maximizing AI Value
When it comes to embracing AI in your organization, measuring its impacts is just as crucial as adopting the technology itself. It's not enough to simply deploy AI; you need to understand how it's driving value. This means monitoring its usage, gathering feedback, and constantly reassessing to ensure it meets your goals.
To measure the return on investment of AI, you'll need to go beyond traditional financial metrics and consider both qualitative and quantitative aspects. Key performance indicators can range from workforce productivity enhancements and better employee experiences to the successful transition into new roles for your team members.
By tracking how AI impacts various dimensions such as productivity and job satisfaction, you can identify areas for improvement and pivot as necessary. Creating these detailed metrics helps in building an adaptive, resilient, and future-ready workforce, ensuring your AI investments pay off not just in dollars but in a more engaged and efficient team.
How can organizations create a successful AI-centric workforce? By driving employee engagement, embedding AI into workflows, and redefining roles that are ripe for AI augmentation. This strategic and holistic approach ensures that the transition is smooth, and that the workforce is well-prepared to leverage AI’s full potential.
Organizations will streamline operations and boost efficiency while cultivating a more resilient, adaptive, and innovative workforce, driving significant value creation. This, in turn, will help them remain competitive in an ever-evolving market landscape, attract and retain top talent, and continuously adapt to future technological advancements.
Begin Your Journey Towards Maximizing AI-Driven Workforce Innovation with KPMG
As organizations continue their AI journeys, KPMG offers a human-centered solution to address workforce challenges and futureproof operations. Our tailored approach ensures your workforce, operating model, and technological maturity are precisely aligned. From identifying AI-enablement opportunities to integrating digital workers and reshaping roles, we help you achieve sustainable success.
Our proprietary workforce insights model and AI tools enable organizations to implement advanced workforce planning strategies effectively. Customized AI agents harness robust datasets to provide actionable intelligence, helping companies conduct talent opportunity and deployment assessments and securing the right mix of digital and human skills to meet their strategic needs.
Unlock AI Workforce Opportunities
Identify and capitalize on AI opportunities across the entire workforce, including human and digital labor. We help ensure your organization maximizes efficiency and productivity by maximizing the impact of AI.
Redesign Jobs and Roles with AI
Take a human-centered approach to redesigning jobs, roles, and occupations to maximize the impact of AI. Our experts help reimagine your workforce structure, ensuring human and digital workers capitalize on each other's strengths for optimal performance.
Drive AI Engagement and Adoption
Activate change at all organizational levels, building awareness, understanding, and commitment to incorporating AI into daily work processes. We help create a culture that embraces AI, enhancing collaboration between human employees and AI agents.
Enhance AI Learning and Development
Deliver role-specific AI and Generative AI learning programs, continuously updated to equip your workforce with the latest skills and knowledge. Our tailored training ensures your employees stay ahead of the curve in a rapidly evolving digital landscape.
According to senior buyers of consulting services who participated in the Source study, Perceptions of Consulting in the US in 2024, KPMG ranked No. 1 for quality in AI advice and implementation services.
Insights to help you elevate your workforce operations
What sets apart good from great workforce leaders? It's their ability to harness innovative technology to drive efficiency and foster growth.
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How to create, capture, and measure AI value across your workforce
Our strategic guide for human resources and talent leaders helps organizations pave the way for greater AI value.
Donwload PDFThe KPMG Human Capital Advisory team helps organizations implement advanced workforce strategies by leveraging our proprietary workforce insights model and AI tools. Partnering with KPMG ensures that organizations can effectively conduct talent opportunity and deployment assessments, securing the right mix of digital and human skills to meet current strategic needs and realize sustainable growth.