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Redefining customer experience: The power of empathy, AI, and employee experience

Webcast

Webcast overview

Join us for an engaging conversation with Ameesh Vakharia, EVP, Chief Strategy and Brand Officer at USAA, the leader in customer experience as ranked by the KPMG Customer Experience Excellence Report. USAA has consistently been ranked as a top Financial Services brand in the CEE for the past decade. Hear firsthand how USAA is setting the standard in customer experience and discover their innovative approaches to harnessing the power of empathy and AI to foster more meaningful interactions with both customers and employees.

In this fireside chat, you will learn about:

  • Key insights and findings from the KPMG 2024-25 US Customer Experience Excellence Report 
  • USAA’s innovative approaches to achieving the top customer experience ranking 
  • The transformation of employee experience (EX), including the impact of AI and generational differences in the workplace
  • Practical lessons and real-world examples from USAA on leveraging empathy and AI to enhance both CX and EX 

Meet Our Speakers

Image of Scott Lieberman
Scott Lieberman
Principal, US Customer Advisory Leader, KPMG US
Image of Ameesh Vakharia
Ameesh Vakharia
Executive Vice President, Chief Strategy and Brand Officer, USAA
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Image of Ameesh Vakharia

Ameesh Vakharia

Executive Vice President, Chief Strategy and Brand Officer, USAA

Ameesh Vakharia is Executive Vice President and Chief Strategy & Brand Officer for USAA. He leads the Membership & Growth Office for the 14-million-member association.

Ameesh and his team guide USAA's member-centric strategy and innovation while protecting, promoting and advocating the Fortune 100 company’s celebrated 102-year-old brand. Ameesh joined USAA in 2021 after holding various leadership positions across the financial services industry for more than 20 years. Since 2017, Ameesh has served as a board member for ProSight Financial Association (formerly Bank Administration Institute), a leading financial services industry group.

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A decade of advancing customer experience

How top companies are using empathy and GenAI to create more value

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Land customers through winning experiences

Balance high-quality customer experiences with cost-efficient growth strategies

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KPMG named a leader in customer experience strategy consulting services

KPMG is honored to be recognized as a Leader, the highest designation possible, in The ForresterWave™: Customer Experience Strategy Consulting Services, Q4 2024.

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