Provide real-time visibility into marketing operations to help maximize value and drive business growth
For the last decade, marketing has been obsessed with go-to-market automation, focusing on digitizing execution instead of transforming marketing into a business growth accelerator. The increasing need for marketing to be accountable to the rest of the business has exposed the weaknesses of marketing infrastructure, processes, and orchestration.
Organizations face persistent marketing challenges, including:
Together, KPMG LLP (KPMG) and Uptempo take aim at the legacy operating models by delivering marketing business acceleration, a new operating model for marketing that enables:
KPMG Marketing Consulting helps provide marketing teams with the strategy and change management they need to build trust, transform their operations, and seize new opportunities. With expertise in leading practices and process transformations, we deliver insights that create tangible results.
Uptempo provides the end-to-end technologies required for the critical spend-to-performance connection required for marketing business acceleration. By fully integrating marketing planning, financial, performance, project management, and asset management in one solution, Uptempo improves visibility, efficiency, collaboration, and outcomes.
Combining the KPMG strategic perspectives and implementation experience with Uptempo’s innovative technologies can enable real-time insights to plan better, spend smarter, and help your team execute with confidence.
Are you ready to accelerate your business through smarter marketing? Contact us to learn more.
To learn more, visit Uptempo