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The GenAI Imperative: Transforming Banking for a New Era

Today's priorities and tomorrow's opportunities are revealed in our Enterprise Transformation Banking Survey results

Today's priorities Tomorrow's opportunities

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GenAI is more than an incremental upgrade; it is the catalyst for a more dynamic, AI-enabled operating model that can unlock the next generation of efficiency, growth, and hyper-personalized customer experiences. The KPMG 2025 Banking Technology Survey reveals an industry ready for change but facing a gap between vision and execution. Now is the time to build a cohesive, enterprise-wide strategy that moves from ambition to tangible outcomes

It’s time to re-write the playbook of how and when to adopt technological advances, such as GenAI, and recognize that these enablers can catapult organizations from struggling to keep pace to achieving enhanced outcomes through a more dynamic AI-enabled operating model. Ideally, dynamic operating models powered by GenAI, allow human interaction and experience models to be more intentional with tasks and transactions relegated to the intelligent automation of AI.

Celeste Diana

Principal, Financial Services Digital Transformation, KPMG

The Innovation Agenda: A Gap Between Vision and Execution

With 66% of institutions tapping their CIO to lead AI initiatives, technology leaders are uniquely positioned to rally the business and tech functions around a unified, game-changing mandate. This leadership is crucial, especially as GenAI is expected to replace up to 40% of daily institutional tasks in the coming year, requiring significant cultural and operational change management.

Key Strategies for Transformation

  1. Be the Future
    Empower a designated leader—whether the CIO or another executive—to drive a holistic enterprise transformation.
  2. Enhance Operating Models
    Refresh operating models to be dynamic and proactive, not stagnant and reactionary.
  3. Measure Tech Risk
    Implement a consistent framework for analyzing and rating technology risk and its business impact.
  4. Prioritize Agility
    Rethink risk and approval processes to accelerate low-risk projects while ensuring high-risk initiatives receive timely and thorough review

Taking Action

KPMG helps organizations navigate enterprise transformation with a comprehensive suite of services designed to drive continuous innovation and create lasting value. Our holistic approach helps orient your business around the customer, transform functions with future-ready operating models, and build confidence through robust risk and regulatory management. We partner with you to quantify value-creation opportunities using data-driven methods, ensuring your business becomes modern, intelligent, and resilient—capable of delivering leading results across the enterprise.

 

Dive into our thinking:

Leading the Charge in a New Era

By prioritizing GenAI as a fundamental driver of growth, shifting investment from the technical agenda of the past, and empowering leadership to champion change, banks can position themselves at the forefront of innovation. The key is a cohesive strategy for enterprise transformation with GenAI as its nucleus—one that balances agility with risk management, uses ROI as its guiding metric, and empowers leaders to make bold decisions.

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