Building the business case for sustainability
A practical guide for businesses in driving towards their sustainability goals

Building the business case for sustainability
Download PDFThe right sustainability strategy can unlock significant financial value for your organization, but rapidly evolving stakeholder expectations and the current regulatory landscape undoubtedly presents real challenges. This guide demystifies the process of integrating sustainability into core business operations, providing a clear pathway to transform potential obstacles into strategic advantages.
Designed for finance teams and sustainability practitioners, it equips you with practical knowledge to position sustainability as a competitive differentiator. By understanding how to capture both financial returns and intangible benefits—from greater operational efficiencies to enhanced brand value—your business can transform sustainability initiatives into powerful drivers of growth and innovation.
Why this guide matters
As priorities shift, many businesses struggle with translating ambitions into actionable strategies. A perceived high complexity or price tag of sustainable actions alongside the diffuse, long-term nature of future costs add to these difficulties. This guide from WBCSD aims to provide clarity with practical steps to articulate a compelling business case for sustainability, including:
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Building the business case for sustainability
A practical guide for business connecting opportunities and financial drivers
Download PDFIntegrating sustainability into financial valuations
In this episode, we will hear from Simon Weaver, Global Head of ESG Advisory, KPMG International and Partner, KPMG in the UK and Fiona Watson, Vice President Corporate Performance & Accountability, WBCSD — who will share insights and reflections on integrating sustainability into financial valuations.
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