Advancing disruption from within to stay competitive
How companies can fuel growth and stay competitive

In today’s competitive landscape, innovation is not just an option but a necessity. Investors and boards are increasingly asking for strategic use cases of AI to drive productivity and growth. CFOs play a crucial role in this, aligning with the C-suite and board to deliver on business strategies while optimizing the back office and enhancing the value proposition to customers. The days of 'growth at all costs' are over, and showing a path to profitability and robust forecasting capabilities is now critical for investor confidence.
Read more about innovation and other strategies to supplement AI to help drive and meet expectations for growth and provide transparency for investors.
Every C-level executive I talk to, every board member, is asking their management, ‘What are we going to do with generative AI? How are we going to use disruptive technology to improve productivity and help us move faster in accelerating growth and transforming our ecosystem to make it more agile and flexible?

Tarek Ebeid
KPMG Private Leader & Partner in Charge – Northern California Audit Practice, KPMG US
Audit Insight
KPMG article in CFO.com explores innovation strategies to fuel growth and stay competitive.
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