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How generative AI can revolutionize the software development lifecycle

Generative AI can accelerate the application creation process and allow coding specialists to focus on higher-level, creative, more complex activities.

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Companies that make the transition see enormous advantages

In March 2023, KPMG conducted a survey of 300 global executives across a wide range of industries, and a follow-up survey three months later. That 2023 KPMG Generative AI Survey report reveals what executives across industries expect from generative AI and what concerns they have about using the technology.

The March survey revealed that 73 percent of the respondents saw AI and machine learning as crucial skill sets for their organizations and are therefore a hiring priority. In June, we found that 19 percent of companies polled already use generative AI for writing code or other development documentation, and that an additional 24 percent are currently researching and piloting ways to maximize generative AI in their application coding efforts.

This companion report takes a deeper dive into how this transformative technology can help improve the software (application) development lifecycle (SDLC). It examines potential applications for generative AI across the five elements of a typical SDLC, the variety of ways it can assist developers, the benefits and challenges you can expect along the way, and how various forms of prompting, retrieval, and fine-tuning can help an organization obtain the insights it needs.

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Companies that make the transition see enormous advantages

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Accelerating business transformation requires speed of insights and deep expertise.

Our professionals immerse themselves in your organization, applying industry knowledge, powerful solutions and innovative technology to deliver sustainable results. Whether it’s helping you lead an ESG integration, risk mitigation or digital transformation, KPMG creates tailored data-driven solutions that help you deliver value, drive innovation and build stakeholder trust.

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Kevin Martelli
Principal, Lighthouse, KPMG US
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Hongfei Cao
Director, Data Engineer, KPMG US

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