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Driving revenue growth in an uncertain economy

Sales spend optimization is a critical component in your success

Driving revenue growth in an uncertain economy

The challenges in today's business, political, and economic environments are unpredictable. Sales teams must adapt or risk losing ground to competitors. To weather uncertainty, sales teams must become more agile in how they: Deploy sellers, engage customers and prospects, and manage seller performance.

This paper explores how to overcome sales capacity constraints, illustrates innovative ways to stretch limited sales budgets, and provides recommendations on how businesses can pivot their approach to meet the changing demands of consumers.

Five key practices to help increase profitable growth

1

Optimize sales capacity by better aligning segmentation with channel and coverage decisions.

2

Approach discounting as an investment and expect returns from it.

3

Improve sales performance management by assessing practices and implementing improvements.

4

Improve customer and revenue retention by investing in the right technologies.

5

Reorient sales operations to become a more strategic partner to the organization.

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Driving revenue growth in an uncertain economy

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How KPMG Customer Advisory can help

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Customer Advisory
With expectations changing and disruptors taking advantage of technology, customers want more. Create value that drives growth.

KPMG Customer Advisory can help. We understand how to align sales strategy with execution and can quickly identify opportunities to unlock revenue potential. We work closely with sales organizations to allocate precious sales coverage across channels and customer segments to optimize capacity, streamline sales processes to accelerate deal velocity, simplify seller experiences to increase productivity, drive adoption of tools to get the most out of technology investments, and align territories, quotas and incentives to improve seller performance. Perhaps most importantly, we know how to drive change to get desired results while keeping the revenue engine running.

Meet our team

KPMG Sales Transformation specialists can help you improve the ROI on your sales investments. Our team can help you manage winning sales strategies, processes, and talent with connected insights.

Image of Walt Becker
Walt Becker
Principal, Customer Advisory Leader, Sales Acceleration Leader, KPMG LLP
Image of Susan Hanover
Susan Hanover
Director, Customer Advisory, KPMG US

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