Now is the time to evolve your sales model.
While some commercial or market leaders are taking a piecemeal approach to counter the challenges outlined previously, strategic sales leaders are driving transformation across their models using these approaches:
Evolve from “sales ops” to Customer Operations
Create omni-channel differentiated experiences for patients and providers
Shake up customer segmentation and go-to customer models
Create a career program that wins the war for talent
Revamp incentives to grow the full suite – profitably
Make digital and virtual selling table stakes
As you focus on the challenges ahead, KPMG can help you improve the ROI on your sales investments by informing sales strategies, processes, and talent with connected insights. We can help you create winning customer interactions and sustainable revenue growth.
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