Fostering an analytics-driven culture
A diversified energy manufacturing and logistics company implemented an enterprise-wide initiative to promote an analytics-driven culture. Their initiative was marked by a shift from simply using data as needed to one where data drives analytical insights and using data to tell a compelling story to drive action. Team members were given opportunities to learn through gamified modules using tools like Snowflake for data retrieval, Alteryx for data translation, and Tableau for visualization.
A pivotal program element involved engaging participants in developing pertinent use cases aligned with their professional roles. Learners collaborated side-by-side with data scientists and analytics experts to deepen their understanding, refine their expertise in data-driven approaches, and contribute meaningfully to data-informed strategic planning through real-life training exercises. After completing the training, participants became part of a knowledge community that fosters cross-functional collaboration and mutual support among employees.
This initiative markedly improved the rates of analytics tool utilization in daily operations and cultivated a strong network of organic support across the organization. Further, a bridge was established between the IT department and business stakeholders so that in the business’s efforts to be self-reliant, they could turn to IT as a guide and advisor as needed.