When opposites attract, sparks can fly. Such is the case when a legacy industrial company acquires a tech upstart. But whether those sparks ignite new growth or cause everything both companies hold dear to go boom depends on the integration plan.
Industrial has been on a shopping spree lately, aggressively pursuing smaller companies that allow them to rapidly expand their digital capabilities. In fact, industrial market companies have been acquiring technology businesses at a greater rate than any other sector for five years now as they seek to maintain their competitive edge—and protect their market share.
These deals are critical to the future of manufacturing because many industrial companies struggle to digitize on their own. These transactions are also complex and challenging, requiring companies to integrate organizations with very different technologies, cultures, talent, and ways of working.
So, how can analog companies ensure they don’t smother their shiny new tech acquisition in the merger process? Our new report, “From Industrial to Digital with M&A,” details the five ways that leading industrial market players are getting tech deals right. Here’s a peek at their playbook: