Consumer & Retail Executive Insights: The future of seamless commerce

Christine (Chris) Rupp is the Chief Customer Officer of Victoria’s Secret & Co., where she is responsible for creating a seamless store and digital commerce business globally and is accountable for sales and profitability across both channels.

Chris is a transformational digital leader with 30 years in the retail field, including deep data and ecommerce expertise. She joins VS&Co from Albertsons where she was the Chief Customer and Digital Officer and dramatically expanded the loyal customer base and ecommerce distribution while she also improved the speed and cost of delivery.

Prior to that, Chris was at Microsoft and Amazon, where she led Fulfillment by Amazon and launched Amazon Prime Day.

Greg Cathey has been with Walmart for over 30 years. He began as an hourly associate, in 1994, at Store 318. Since then, he has served in a variety of ways throughout the organization. Greg spent 10 years at Sam’s Club and served as the VP/Regional General Manager in Operations, VP Sam’s Club Global Leverage, and VP/DMM of Electronics. He also worked in Walmart International as the VP of Partnership Services and Franchise. In 2019, Greg was named CEO, SVP of Sam’s Club Mexico where he oversaw all 165 Sam’s Clubs in Mexico, supporting Merchandising, Operations, eCommerce, Marketing and membership. Currently, Greg works as the SVP of Transformation for the End-to-End organization. In this role, Greg is responsible for the strategic direction and transformation of Walmart’s Supply Chain, Store Operations and Last Mile & Delivery network. Here, he oversees a team of 10,000+ associates across operational transformation, Asset Protection, reverse logistics, data & analytics, Customer Care, and general merchandise &food quality. Greg has an impressive background of experience and is most passionate to serve the people he works alongside. Personally, Greg has been a long-time resident of Northwest Arkansas with his wife of 29 years and their four children.

Jonathan Silver is the Founder and CEO of Affinity Solutions, the leading consumer purchase insights company. Affinity Solutions delivers comprehensive purchase insights and media measurement through exclusive, fully permissioned, real-time, consumer purchase data, integrated with key ecosystem partners. This allows for seamless, privacy-centric data access on an unprecedented scale. Affinity Solutions provides financial institutions, marketers, investment firms, consulting firms, and media & marketing enterprises with real-time demand signals and insights on consumer spending. These insights drive high-value decisions that lead to superior business outcomes. Silver envisions Affinity Solutions transforming data insights into experiences that significantly improve people’s lives. He holds degrees from the Wharton School and the University of Pennsylvania School of Engineering.