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AI in Tech, Media and Telecommunications

How we’re helping TMT organisations implement AI solutions that make the difference

You can realise the full value of AI with KPMG

You’ve heard all the hype around AI. You’ve run the proof of concepts. Now it’s time to realise AI’s full value.

That means identifying the specific opportunities or issues where AI can make the difference – and what the impact will be on other parts of your business. And it means understanding where AI is taking us and what it means for your sector.

We’re helping organisations like yours do that now. We’re supporting telcos in implementing AI in contact centres to improve first call resolution. We’re helping media companies understand how they can use AI to deliver hyper-personalised services and monetise their data. And we’re enabling tech firms to identify how they can co-develop AI solutions.

Interested? Read on to find out more about how our Trusted AI frameworks enable you to realise value faster and with confidence.

 

Leanne Allen

Partner, Head of AI Advisory

KPMG in the UK



Identify where AI delivers real value


We could fill this whole page with possible use cases of AI for tech, media and telcos. From automating the order to cash process to understanding the emotional impact of content. From tracking royalties to personalising adverts.

The list goes on. And that’s part of the problem. Because not all of these use cases are going to deliver value. And some could have unintended consequences.

We take a step back with you. We look at where you have issues right now and where AI can deliver immediate returns. And we help you identify where you could face disruption and how to protect the value of your intellectual property.

We help you:

  • Identify where AI can cut waste so you can reinvest money to deliver greater value.
  • Build an AI business case and implementation roadmap.
  • Understand how you can protect your intellectual property.
  • Increase productivity by re-engineering processes.
  • Transform customer experience and deliver hyperpersonalisation.

 

KPMG Global Technology Report 2024

How a UK food retailer is using Gen AI to take the customer experience to lower costs.


Design AI solutions with trust built in


The secret to delivering value from AI quicker is having trust built in. You need solutions you can trust to deliver the right results for your customers. You need AI tools that your people are comfortable with. And you need to be clear about the ethics around how you’re using AI.

Trust is in our DNA. It underpins our Trusted AI framework and everything we deliver. And that means you can invest in AI with confidence.

We help you:

  • Answer the question, “should we do it?” – does it benefit your customers and your workforce? Is it ethical?
  • Deploy your AI solutions in an ethical and responsible way with our KPMG Trusted AI framework.
  • Understand how you can protect your intellectual property.
  • Improve cyber security, and respond and recover fast.
  • Stay up to speed with rapidly changing AI legislation.

Understand and manage the impact of AI on your workforce


What does AI mean for your workforce? The immediate gains from AI are coming from freeing up the time people spend on basic tasks. That means lower costs and reduced stress for employees.

But as AI becomes increasingly embedded into how you operate, it’s going to have a more profound impact. And your people are going to start asking questions, like: “If AI can script, produce and distribute an advert, what does that mean for my career?”

We help you identify what to automate and what should always be human. And we help you manage the impact on your people and take them with you on your AI journey.

We help you:

  • Manage the necessary change, including redesigning your organisational structure.
  • Upskill and empower your workforce to use AI-enabled tools, and to build a culture of trust.
  • Identify the shape and size of your future workforce and direct capacity at new strategic priority areas.
  • Redesign your employee roles and experiences for a workplace where your people are augmented by AI.

 


Ensure your infrastructure is up to the task when it comes to AI


KPMG x Alliances

Want to implement AI fast? Visit our ecosystem with the world’s leading tech brands.

Many TMT organisations have already implemented agile cloud-based IT infrastructures that support the latest tech. But have you? And if so, are you using it to its fullest? Have you future-proofed your networks to enable you to stay ahead of the curve?

We evaluate your existing IT resources and work with our global tech alliances to help you build solutions that are future ready.

We help you:

  • Evaluate your existing IT resources to check they’ll fully support AI.
  • Build, deploy and support scalable and flexible cloud-based AI models.
  • Integrate AI with your existing tech stack.
  • Fasttrack your AI journey by enabling safe experimentation with AI tools.
  • Scale proven AI use cases across your organisation.

 


Here’s how we’re making the difference with AI

You can with AI

In the artificial intelligence (AI) era, anything seems possible. You can discover endless opportunities with AI. Let KPMG show you how.

Technology, media and telecoms

Helping companies to navigate the digital world. We help you deliver value through digital transformation and acquisition.

Trusted AI Principles

Understand our framework for trusted AI and how to use it responsibly and ethically.

Bring the power of gen AI to your organisation

How our Gen AI platform has revolutionised how we work – quickly, efficiently and safely.


Talk to our AI experts

Leanne Allen

Partner, Head of AI Advisory

KPMG in the UK

Paul Henninger

Partner, Head of UK Connected Technology & Global Lighthouse

KPMG in the UK


Get in touch

Read enough? Get in touch with our team and find out why organisations across the UK trust us to make the difference.

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