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Christmas

Christmas trading review and retail outlook for 2024

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In the aftermath of a challenging 2023 for the UK retail sector, marked by the enduring impact of the "new normal" and a series of adversities, our Christmas Trading Report reveals a nuanced landscape. While facing lower sales and a decline in volumes, the sector's resilience shines through. Despite economic challenges, some categories, such as grocery and health and beauty, experienced buoyancy.

As retailers navigate uncertainties, reflections on Christmas trading performance become pivotal, setting the stage for strategies geared towards delivering profitable growth in 2024.

Read the full report to discover the key lessons learnt by retailers last year, and opportunities, forecasts and predictions for the year ahead.

Linda Ellett

Head of Consumer, Retail & Leisure

KPMG in the UK


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Christmas Trading Report 2023

The highly anticipated results for the 2023 Christmas trading period are now coming through thick and fast, and surprisingly, are broadly positive. Explore all the results and download our report to discover the themes that should be front of mind for retailers in 2024.

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