Sonica Bajaj, is a Partner with our Client and Markets Team focusing on media sector. She has over 25 years of experience across deal advisory and market functions. Sonica is also the COO for KPMG in India’s Global Cyber business. Sonica is recognised as a seasoned TMT professional and is a known voice at multiple fora like IMC, CII, USISPF. She has also authored multiple thought leaderships, and articles in TMT domain. Sonica has recently taken over the role of POSH committee member for the India firm.
Areas of Expertise: Sonica has been working with various clients in TMT space helping them in their varied strategic and operational initiatives. She has worked in areas of digital enablement including launching platform led services that help clients diversify their product offerings and customer outreach.