Lars Kurznack

Associate Director

KPMG in the Netherlands

Lars is Associate Director of KPMG’s Global Strategy Group in the Netherlands. He serves clients on developing and implementing business strategies for long-term success and sustainable growth. He also supports clients with strategic decision making and performance improvement in the field of sustainability, corporate responsibility, stakeholder value creation, trust/reputation and the role of business in society. In addition, he helps clients build performance dashboards and reporting frameworks to communicate long-term business strategies and performance towards capital markets. He serves clients across a range of industries, with a concentration in financial services sector.

Areas of expertise

Long-term value creation     Corporate strategy     Growth strategy     Performance improvement     Corporate reporting     Sustainability     Corporate responsibility     Non-financial risk management     Long term investment and finance     Sustainable finance     ESG investing and impact measurement

  • Business strategy
  • Customer revenue growth strategy
  • Efficient Finance Operations
  • Finance Strategy and Transformation
  • Financing strategy
  • Growth
  • Healthcare
  • High growth emerging markets expansion
  • Pricing strategy
  • RSM Erasmus University Rotterdam, Business Administration

  • CEMS MIM: Master of Science in International Management

  • Harvad Business School: Executive programme Corporate Social Responsibility

  • Member of Editorial Board of “Shift to Long Term Investing” initiative

  • Member of Working Group on Climate Risk of Dutch Central Bank