Redefining customer
Redefining customer
Building profitable, customer-centric organizations.
Building profitable, customer-centric organizations.
-
Customer lifetime value
Customer lifetime value
The essential metric to drive future success in transitioning retail energy markets.
The essential metric to drive future success in transitioning retail energy markets.
-
Price is not as important as you think
Price is not as important as you think
KPMG finds that price is not as important to customers as businesses might think.
KPMG finds that price is not as important to customers as businesses might think.
-
Customer Centricity
Customer Centricity
In customer-centric organizations, key decisions are driven by customer insights.
Customer-centric organizations are obsessed by customer insights, and use this understanding to drive key strategic and operational decisions.
-
Turning customer insight into action
Turning customer insight into action
In the age of the customer, the winners will believe in the power of segmentation.
Customer segmentation should become a dynamic part of business decision-making, providing insights that drive strategy and execution.
Successful companies gear every function towards customer experience, from supply chain to operations, manufacturing to logistics, customer service to finance. Aligning the business and operating models in this way means mapping the customer journey and making the right decisions on segmentation, pricing, channels and distribution.
In an agile, data-driven, customer-centric organization, every employee is measured and rewarded for meeting critical customer metrics. KPMG's professionals understand what it takes to redefine customers and optimize their lifetime value, driving greater profitability.
Connect with us
- Find office locations kpmg.findOfficeLocations
- kpmg.emailUs
- Social media @ KPMG kpmg.socialMedia
Stay up to date with what matters to you
Gain access to personalized content based on your interests by signing up today
