Paul Adriani

Senior Manager in the Digital Advisory practice and EMEA Head of Sports

KPMG in the Netherlands

Paul is the founder and leader of the Sports Advisory team at KPMG NL and the Head of Sports for KPMG in the EMEA region (Europe, Middle East, Africa). He oversees advisory projects in the areas of Strategy and Digital Transformation within the sports industry. Additionally, he serves as a Subject Matter Expert (SME) for sports-related projects in other areas where KPMG is active, such as ESG, Deals, Audit, etc. Paul has experience with complex projects within the government conducted in a politically sensitive environment.


  • Advisory
  • Data and Analytics
  • Innovation
  • Mega trends
  • Robotics
  • Sports
  • Talent Management
  • Technology
  • Travel, Leisure, Tourism
  • BA: University College Utrecht (cum laude)

  • Msc.: Artifical Intelligence. Universiteit van Amsterdam. Thesis: Personalized News Recommendation

  • Prince2 Foundation, Practitioner

  • MSP Foundation, Practitioner

  • Board member and trompetist for the Community of Noise (KPMG NL cover band)