Sander is D&A Leader for KPMG in the Netherlands and professor in Big Data ecosystems for business and society at the University of Amsterdam. He has a PhD in high energy physics and worked for over a decade on a number of projects for CERN, the world’s largest physics institute in Geneva. His best-selling book We are Big Data was runner-up for the management book of the year award in 2015. His new book 'Trust in a Smart Society' is a top selling management book in the Netherlands.