Across Asia Pacific (ASPAC), family businesses are implementing artificial intelligence (AI) at scale faster than their global peers. Yet the regional average masks significant variation. The KPMG Global family business report 20261 covering 1,927 family businesses globally, including 577 across ASPAC, shows a widening gap between those scaling AI and those still piloting or researching it.
KPMG’s Global AI Pulse Q1 20262 survey found that AI investment across ASPAC is expected to exceed global averages over the next twelve months. Among family-owned businesses, the same pattern is emerging: 45 percent of ASPAC family businesses identify AI adoption and governance as their most significant short-term challenge, compared with 38 percent globally.
However, adoption across the region is moving at different speeds, shaped by market conditions, policy settings, regulation, government incentives and access to capability. ASPAC family businesses broadly fall into three groups: Scalers, Pilots and Researchers.