Skip to main content


      Harnessing the combined power of artificial intelligence and data analytics is a game changer for modern dealmaking. At KPMG, we leverage advanced AI-driven tools and analytical techniques to deliver deeper, faster, and more actionable insights in financial health, operational performance, and strategic potential.

      From real-time data integration and predictive modelling to intelligent risk detection and customer behavior analysis, our solutions uncover hidden patterns, identify high-impact opportunities, and reduce uncertainty across the Merger & Acquisitions lifecycle. This intelligent approach enhances the accuracy of valuations, strengthens due diligence, and empowers our clients to make confident, data-informed decisions that drive value creation and long-term success.

      Leveraging AI in deals

      We harness the power of artificial intelligence to transform business strategies and outcomes across the deal lifecycle by:

      • automating real-time data integration from internal systems and external sources, enabling faster, more informed responses to evolving market dynamics and deal conditions;
      • applying predictive analytics and AI-driven segmentation to uncover high-value upselling and cross-selling opportunities, tailored to individual customer behavior and preferences;
      • enhancing customer retention strategies through churn prediction models that identify at-risk segments and recommend targeted interventions to improve loyalty and lifetime value;
      • designing a data-informed transformation roadmap, prioritizing initiatives that optimize customer engagement, operational efficiency, and long-term value realization;
      • providing scalable insights and benchmarks, helping clients to overcome resource constraints and bridge capability gaps with access to leading practices and domain expertise;
      • embedding intelligence throughout the M&A lifecycle, from target screening and synergy assessment to post-deal integration, reducing uncertainty and improving deal value realization;
      • assessing AI maturity and risks using KPMG’s AI assessment framework, covering infrastructure, data governance, strategy, operational readiness, and governance;
      • identifying key AI-related risks and improvement areas, and recommending mitigation actions to support successful AI deployment.

      Unlocking business potential with advanced data analytics and AI

      At KPMG Netherlands, we leverage proprietary, custom-built algorithms and AI tools that are specifically designed for assessing business performance in the context of our deals practice. Our innovative approach enables us to:

      • analyze data more in-depth and faster, delivering greater value and accelerating time-to-insight;
      • identify opportunities to optimize business performance, both pre- and post-deal;
      • thoroughly investigate and uncover the underlying drivers of business performance, enabling more accurate forecasting and strategic planning;
      • rapidly standardize data and automate the production of results, improving consistency and reducing manual effort;
      • gain a deeper, more nuanced understanding of business operations, helping clients to make informed decisions with confidence;
      • customize complex reporting to meet specific engagement objectives and client needs, ensuring relevance and clarity at every stage.

      Please contact our experts for more information.

      Featured

      Creating value whilst not losing sight of concrete opportunities and the financial risks

      Starting with Artificial Intelligence as an organization? Schedule an AI Jumpstart Workshop with our experts


      Contact

      Michiel van der Kleij

      Partner Transaction Services

      KPMG in the Netherlands

      Lourens van der Zijl

      Director Deals | Corporate Finance & Valuations | Turnaround & Restructuring

      KPMG in the Netherlands

      Together we push boundries in digital transformation

      Two colleagues with VR headset laughing