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      Our commitments


      Supporting national and regional development priorities


      Our commitments: Contribute to the economic development of China


      In 2025, China marked the completion of the 14th Five-Year Plan and laid the groundwork for the 15th Five-Year Plan. The national priorities remain centred on advancing high-quality development—driving innovation, improving livelihoods, and building a Beautiful China. Against this backdrop, KPMG collaborates with businesses across the nation to identify strategic opportunities, navigate complexities, integrate sustainability, and enhance the international competitiveness of Chinese enterprises.


      Leveraging policy advantages, we focus on domestic markets and future-oriented industries, delivering integrated professional services to help clients solidify their core businesses and drive organic growth.

      Jeff Wu

      Senior Partner, Northern Region

      KPMG China

      Jeff Wu


      KPMG representative appointed to a leadership role in the CICPA Women’s Federation at its first women’s congress


      In September 2025, the Chinese Institute of Certified Public Accountants (CICPA) launched its Women’s Federation, holding both its founding conference and the accounting industry’s first Women’s Congress. Tracy Yang, KPMG China’s Senior Partner for the Eastern and Western China region, was elected First Vice-Chair of the Federation’s inaugural Executive Committee. She committed to amplifying the voices of female accountants and creating platforms for their growth.

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      KPMG’s representatives participated at China’s 2025 National People’s Congress (NPC) and Chinese People’s Political Consultative Conference (CPPCC) sessions at both national and local levels. 27 of our delegates and committee members shared their perspectives in driving high-quality development and addressing other critical national priorities. KPMG also released the Interpretation of Key Points from the 2025 NPC and CPPCC Sessions, delivering actionable guidance for economic resilience and quality growth.

      KPMG submitted over 40 policy proposals and recommendations, addressing a wide spectrum of issues including capital markets, business ecosystems, talent development, digital transformation, ESG, and regional development.
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      (Chinese version only)

      As a leading professional services firm, KPMG actively participates in major national and global events. We share our expertise and insights to help drive progress and transformation across industries.


      Boao Forum for Asia 2025

      KPMG played a prominent role across multiple sessions, addressing regional development, AI applications, energy transition, corporate globalisation, and macroeconomics. We delivered forward-looking insights and cutting-edge solutions for economic revitalisation and industrial advancement in China and across Asia.

      China Development Forum 2025

      KPMG shared insights on China’s policy direction, macroeconomic outlook, tech innovation, and AI. We launched a dedicated report on financial openness and innovation, re-affirming our confidence in China’s economic trajectory.

      Summer Davos 2025

      We joined key discussions, delving deep into China’s economic resilience, growth drivers, and open-market policies. Our focus was on highlighting confidence in the global marketplace and underscoring the ingenuity and entrepreneurship driving Chinese competitiveness.


      7th China International Import Expo (CIIE)

      KPMG showcased a powerhouse portfolio of insights, featuring the 2024 China CEO Outlook, the Future 50 lists, cutting-edge AI application analyses, the Tiangang Intelligent Financial Analysis Platform, and our thought leadership report The Journey Continues: Navigating the Road to Readiness - KPMG ESG Assurance Maturity Index 2024.

      2025 China International Fair for Trade in Services (CIFTIS)

      For our fifth year participating, our theme was Navigating Insights and Building Digital Bridges. We offered solutions and perspectives on topics like ESG & green finance, state-owned enterprise reform, global expansion, supply chains, consumer trends, and corporate citizenship.

      5th China International Consumer Products Expo (CICPE)

      Focusing on green and smart consumption, we partnered with Moodie Davitt to release the Hainan Travel Retail Whitepaper 2025 — the fifth in the series. This report supports Hainan’s growth as a global retail hub and helps international brands access opportunities in China.


      ESG has become a vital component of corporate competitiveness. Staying grounded in client needs and business growth, we bring together industry resources and collaborate with ecosystem stakeholders to co-create value.

      Michael Jiang

      Head of Clients and Markets

      KPMG China

      Michael Jiang

      KPMG’s 80 years of Trust with Hong Kong

      On 26 September 2025, KPMG marked its 80th anniversary in Hong Kong with an event at the Hong Kong Convention and Exhibition Centre, reinforcing our sustained commitment to the city. Since establishing operations in Hong Kong in 1945, KPMG has actively contributed to the region’s economic development. The firm has supported the growth of local financial institutions and multinational clients, facilitated the evolution of the Hong Kong Stock Exchange, and led complex mergers and acquisitions. Through these activities, KPMG has played an important part in supporting Hong Kong’s development as a global financial centre.

      Leveraging Hong Kong’s position in a global financial hub, we connect domestic markets with international resources, enabling clients to expand across borders seamlessly.

      Ivy Cheung

      Senior Partner, Hong Kong SAR

      KPMG China

      Ivy Cheung

      KPMG opens Nansha office to deepen GBA engagement with a dual-office presence

      Advancing the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) represents a national strategic priority.

      In April 2025, KPMG Huazhen established its Nansha office within China’s first Finance and Tax Professional Services Cluster. This marked an important step in our Greater Bay Area development, making KPMG the first Big Four firm in Nansha and the only one with two offices in Guangzhou.

      Through this presence, we are better positioned to connect resources across Hong Kong SAR, Macao SAR and the Chinese Mainland by supporting Chinese enterprises in their global expansion and efforts to attract inbound investment, facilitating IPO financing and digital transformation, and contributing to Nansha’s development as a central engine of growth in the GBA.

      Harnessing the technology and innovation power of the Greater Bay Area, we support enterprise growth, facilitate cross-border integration, and drive industrial evolution.

      Curtis Ng

      Senior Partner, Southern Region

      KPMG China

      Curtis Ng

      Strengthening unity and driving accountability


      On 3 September 2025, KPMG leaders attended the 80th anniversary marking the end of World War Two at Tiananmen Square in Beijing. Invited guests included Honson To (then Chairman, KPMG Asia Pacific and China), Jacky Zou (then Chairman-elect, KPMG China), Starry Lee (KPMG China Advisor), and Peter Kung (former Vice Chairman, KPMG China). Colleagues from across our China offices gathered to observe the commemorative events and military parade, taking the opportunity to reflect on the history and contributions behind the occasion.

      Guided by our collective commitment and our role in China’s ongoing development, we continue to strengthen our market presence, enhance service quality, and support sustainable growth for our clients and communities.

      KPMG Huazhen takes an integrated approach to Party building and operational excellence, driving meaningful results and earning industry recognition. Most notably, both our Huazhen and Shanghai Party committees, along with nine employees, were honoured by the Chinese Institute of Certified Public Accountants in its 2022-2025 initiative recognising advanced party organisations and outstanding accounting professionals.


      AI and emerging tech: how we’re powering high-quality development


      Technological innovation is an important enabler of China’s development. In 2025, the Government Work Report highlights the AI Plus initiative as a priority, aiming to scale the adoption of large AI models while ensuring integrity, security, and reliability.

      In line with national priorities and KPMG’s own transformation agenda, we continue to invest in intelligent tools, responsible AI practices and digital capabilities to strengthen our service quality and deliver better value to our clients.

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      Awards and recognition

      • Recognised as a Market Leader in Generative Enterprise Services in the 2025 HFS Research report
      • Received the ‘Outstanding Data Provider of BIDE for the First Half of 2025’ award

      Powered by innovation and driven by technology, we lead the industry’s digital evolution toward a smarter, more efficient future.

      Reynold Liu

      Chief Technology Officer and Head of Innovation

      Head of Advisory
      KPMG China

      Reynold Liu

      Artificial Intelligence is integral to KPMG’s global strategy and fundamental to our transformation and workforce enablement in China. To centralise strategic oversight, KPMG China established its AI Transformation Office (AITO) in September 2025. This dedicated function coordinates firm-wide AI capability development, drives cross-functional integration of AI technologies, and empowers all business lines to advance operational and business model transformation through structured collaboration with management teams.

      In March 2025, KPMG China launched its secure AI assistant Xuanyuan Ki Chat, delivering core functionality—including Q&A, document processing, and knowledge retrieval—while adhering to rigorous security and compliance protocols. At the same time, we expanded trials of Xuanyuan Ki Lab, piloting advanced features such as voice meeting assistants, OCR text recognition, and translation services. All tools undergo thorough safety testing prior to deployment, ensuring our people have access to reliable AI solutions with tangible impact on business and operational efficiency.


      From tool development to real-world application, we are consolidating resources through dedicated structures to fuse AI technology with business strategy—unlocking greater value for our clients and our organisation.

      Silvester Liu

      Head of AI Transformation Office

      Partner, FinTech Advisory
      KPMG China

      Silvester Liu

      At the 2025 World AI Conference, we successfully hosted a forum showcased how AI is driving innovation across the business ecosystem, launched a new generative AI report and introduced the KPMG AI Platform, sharing practical insights for business transformation.

      At MWC Shanghai 2025, we released an Intelligent Tech Enterprise report outlining opportunities, challenges, and growth pathways for tech companies.

      We published our first Intelligent Manufacturing 50 report, highlighting key trends and benchmarks in manufacturing excellence.


      Serving as a responsible corporate citizen


      Our commitments: Support the communities in which we operate


      We create positive social impact by combining our professional capabilities with community partnerships and employee volunteering. In 2025, we delivered over 30 philanthropic initiatives across three pillars: lifelong learning, promoting inclusive development, and advancing sustainability. These efforts included skills-based and general volunteering that support rural revitalisation, social mobility and community resilience.

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      Awards and recognition

      • KPMG China was shortlisted for the ‘Women's Public Welfare 30+’ Responsible Brand award, initiated by the Chinese Philanthropist
      • Recognised with the Caring Company logo for over 20 consecutive years of commitment
      • The Shishiyoudao Youth Programme sponsored by KPMG clinched the 2025 Outstanding Volunteer Service Project Award
      • KPMG secured the Top Donor Achievement Award at ACCA’s 2025 Caring for Communities Day
      • KPMG brought home two awards at Run for Girls 2025: the Most Participants Award and the Top Fundraising Award

      Preparing disadvantaged young people for a better future


      KPMG’s global ‘10by30’ commitment, launched in 2022, aims to economically empower 10 million disadvantaged young people around the world by 2030 through education, employment and entrepreneurship.

      Our work in China contributes to this ambition through programmes that help develop future-ready skills, support school-to-work transition, and remove development barriers.


      Artificial intelligence and digital technology are changing how people learn and work, but many rural communities continue to face barriers including limited infrastructure, fewer resources and reduced access to quality teaching support.

      KPMG’s Pad for Hope Smart Classroom initiative addresses these disparities by providing essential hardware and tailored curriculum to support digital education in rural primary schools. The programme enhances digital literacy among educators and students, cultivating the talent that is essential for sustainable community development, and supporting rural revitalisation. By the close of FY25, the initiative had expanded to 24 rural schools, directly benefiting nearly 1,500 teachers and students.

      We also worked with the Shanghai Zhonggu Charity Youth Development Center to establish Green IT Classrooms, combining support for digital education and infrastructure with the environmentally responsible reuse of retired computer equipment. Each classroom receives five years of operational and management support, ensuring lasting impact.


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      Beneficiary story

      KPMG China supported the launch of a Green IT classroom at Douchidian Primary School in Malipo County, Yunnan, where digital resources including AI and VR were integrated into teaching. Our volunteers contributed to a hybrid online and on-site teaching model to deliver a sustained impact. The programme also included specialised training to strengthen digital literacy for both teachers and students.
       


      KPMG focuses on graduate employability, with particular attention to students from less advantaged backgrounds.

      In 2022, we partnered with the NPI Foundation to launch the Career Up programme. It provides pre-employment training, personalised mentorship and internship opportunities to support students as they transition into the workforce. By 2025, the Career Up programme had successfully supported over 3,000 university graduates in launching their careers.

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      Beneficiary story

      Nong Huajun, a class of 2022 Financial Management student at Shanghai Business School, used our Career Up programme to clarify his career direction and build practical workplace skills. Nong now holds a position at an education-focused unicorn startup, where his key responsibilities include leading event planning, managing business-critical operations for a team of 20+ members and overseeing a short-form video account with millions of followers.


      Career Up empowered me to move beyond my academic focus, discover where my passion and strengths truly lie, and make the essential shift from a student mindset to a professional one. I’m truly grateful for the profound change it sparked in me.

      Nong Huajun

      Financial Management, Class of 2022, Shanghai Business School



      Empowering rural revitalisation with inclusive growth


      KPMG supports China’s rural revitalisation by using its expertise to strengthen rural cooperatives, and by driving digital transformation in rural communities.


      Building capacity for rural entrepreneurs


      In summer 2025, KPMG partnered with the China Foundation for Rural Development to launch the Rural Entrepreneurship Training Programme. At Sichuan’s Mengdingshan Academy for Cooperative Development, we delivered specialised training to cooperative leaders from eight provinces, focusing on financial governance, risk management, and digital operations.

      KPMG employs an integrated approach combining financial support, capacity building, and field research. We design specialised training programmes to enhance operational efficiency and market competitiveness for rural entrepreneurs and revitalisation leaders.

      In recognition of 20 years of collaboration, the China Foundation for Rural Development formally acknowledged KPMG’s sustained partnership and transformative impact with a Plaque of Appreciation.

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      Beneficiary story

      Wang Xueting, a fourth-generation beekeeper, started out helping with her family’s apiary. Noticing the limits of traditional methods, she set up a cooperative to diversify products and explore new sales channels. After joining the Rural Entrepreneurship Training Programme, Xueting learned about financial compliance, risk management, AI, and digital operations. She used these skills to improve the cooperative’s financial management and efficiency, introducing digital tools and AI to streamline operations. As a result, members’ average incomes rose, and the cooperative began planning for long-term, sustainable growth. This leadership, along with structured guidance, are empowering rural cooperatives and driving revitalisation.


      KPMG’s training programme helped me understand the importance of financial management, tax compliance, and risk control – key elements for developing a well-structured and resilient cooperative. It broadened my perspective, equipping me with new approaches and ideas to shape our cooperative’s future with confidence.

      Ma Liang

      Participant, Rural Entrepreneurship Training Programme


      KPMG has maintained a deep commitment to local philanthropy and community advancement since establishing its first Hong Kong office in 1945. In July 2025, KPMG and the Society for Community Organisation (SoCO) launched the Supporting the Development of Underprivileged Children programme, building on a 22-year partnership. This three-year initiative equips Hong Kong children with essential 4C skills (Communication, Critical Thinking, Collaboration, and Creativity & Innovation), while also addressing broader needs related to academic development, soft skills, social support, and long-term opportunity.


      Following the tragic fire at Wang Fuk Court, Tai Po, on 26 November 2025, KPMG acted promptly to address community needs and support affected residents. The KPMG Foundation donated HKD 1 million to the HKSAR government’s Support Fund for Wang Fuk Court in Tai Po. Additionally, KPMG partners and employees contributed over HKD 510,000 as well as in-kind donations such as household essentials.

      More than 160 colleagues expressed a strong willingness to volunteer, with 68 KPMG colleagues dedicating over 450 hours to the San Tan Transitional Housing Project, assembling furniture in more than 60 rooms and distributing essential goods.

      We will continue to work with charitable organisations in Hong Kong to explore subsequent support plans based on the medium- to long-term recovery needs of the community.



      During emergency relief, our volunteers showed great care and teamwork. They helped those in need, supported the affected communities, and passed along warmth and resilience.

      Fred Barros

      Audit Partner, Hong Kong

      KPMG China

      Fred Barros


      Contact us


      Tracy Yang
      Tracy Yang

      Head of Corporate Affairs

      KPMG China

      Chi Zhang
      Chi Zhang

      Head of Our Impact Plan

      KPMG China

      Daisy Shen
      Daisy Shen

      Head of Environmental, Social and Governance (ESG)

      KPMG China

      For enquiries:

      oip.cn@kpmg.com


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