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      Are current settings enough to secure the future of New Zealand’s food and fibre sector - or is more fundamental change required?

      KPMG’s Agribusiness Agenda 2026 brings together perspectives from industry leaders across the food and fibre sector, exploring what it will take to succeed in a world defined by rapid change. Now in its 17th year, the Agenda draws on insights from across the value chain to identify priorities that will shape the sector’s future.

      At its core, this year’s Agenda challenges leaders to reflect on whether incremental change is sufficient, or whether a broader shift in mindset, strategy and investment is needed. The message coming through clearly: resilience is no longer a reactive capability. It must be intentionally built into organisations, systems and value chains.

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      KPMG Agribusiness Agenda 2026

      From status quo to status change.

      Field Notes is a weekly news update from the KPMG Agribusiness Network on the agri-food sector



      Incremental change alone will not be sufficient to create an aspirational future for the food and fibre sector. Intentional, non-linear change is now required.
      Ian Proudfoot

      Ian Proudfoot

      Global Head of Agribusiness

      KPMG in New Zealand



      Watch the webinar from 28 May 2026:


      A sector navigating accelerating change

      The context for the 2026 Agenda is one of increasing complexity. Climate volatility, geopolitical disruption, changing consumer expectations and advances in technology are all reshaping global food systems. These forces are not operating in isolation; they are converging, creating both risk and opportunity for Aotearoa New Zealand’s food and fibre sector.

      While the sector starts from a position of strength, leaders recognise that maintaining relevance in global markets will require more than continuous optimisation. It will demand targeted, sometimes non-linear change, supported by investment in infrastructure, innovation and capability.

      From resilience to future readiness

      A strong theme from this year’s Agenda is the need to move beyond short-term responses and embed resilience into long-term decision making. This includes:

      • Investing in resilient infrastructure and supply chains;
      • Transitioning to climate-adapted production systems;
      • Leveraging technology and data to drive productivity; and
      • Strengthening market engagement and future food positioning.

      Leaders also highlighted that mindset will be critical, embracing experimentation, collaboration and systems thinking to navigate uncertainty and unlock opportunity.

      A platform for opportunity

      Despite the challenges, the outlook for the sector remains positive.

      New Zealand’s food and fibre industry has a long track record of innovation and a strong global reputation for quality, trust and sustainability. These foundations create a platform from which the sector can evolve and lead.

      The opportunity now is to lean into change, moving from discussion to deliberate action to ensure long-term resilience, competitiveness and growth.

      Now is the time to move from status quo, to status change.



      Get in touch

      Ian Proudfoot

      Global Head of Agribusiness, Partner - Audit

      KPMG in New Zealand

      Brent Love

      Partner - On Farm Agribusiness

      KPMG in New Zealand

      Andrew Watene

      Ngāi Tūhoe - Head of KPMG Propagate™, New Zealand Agri-Food and Geopolitics Lead

      KPMG in New Zealand



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