Global AI Pulse Q2 2026

KPMG’s Q2 Global AI Pulse, based on a survey of more than 2,100 senior leaders across 20 countries, territories and jurisdictions, reveals that confidence in AI continues to rise and spending remains steady. As organisations move from experimentation toward broader deployment, they are shifting their focus from deployment toward accountability, AI economics and value.

While many organisations are realising benefits, established ROI remains limited. The findings suggest that the strongest outcomes are not coming from those deploying more AI, but from those investing in the capabilities required to scale it effectively, including clear accountability, stronger governance and visibility into the costs of operating AI. 

Organisations with full visibility into AI operating costs are five times more likely to report established ROI than those without (15% vs. 3%)

The KPMG Global AI Pulse is a quarterly global study capturing the perspectives from 2,145 C-suite and business leaders representing organisations in 20 countries, territories and jurisdictions. The research looks at AI adoption, challenges and impact, providing timely insights to help senior leaders track how AI is evolving across their industries and regions.