This is the third annual report prepared by KPMG Ukraine’s team, based on the results of our survey of local business leaders. This year, we have prepared a special edition, dedicated to COVID-19 related issues.  The pandemic has presented business leaders with unprecedented challenges, many of which change every day and which significantly affect the future of organisations, corporate strategies and the ability to achieve business goals, creating a ‘new normal’. 

We invite you to review the results of the survey and explore the changing priorities of Ukrainian business leaders, the key challenges and business opportunities offered up by the COVID- 19 pandemic, and take the opportunity to learn their strategies to overcome the crisis and ensure further business growth. The structure of the survey is based on the questions from the global survey, KPMG 2020 CEO Outlook, which will allow you to compare global and Ukrainian trends. 

Ukraine’s 2020 CEO Outlook: COVID-19 Special Edition

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"The crisis caused by COVID-19 shook the confidence of business leaders in Ukraine. When it comes to their own businesses, executives are more confident about prospects for growth over the next three years. In part, this is because they have more control over the levers that determine growth.

On behalf of the KPMG team in Ukraine and KPMG International, I would like to sincerely thank all the leaders who participated in the survey for their insights into the most important issues of the day."

Andriy Tsymbal
Managing Partner
KMPG in Ukraine


Methodology and acknowledgments

This report, Ukraine’s 2020 CEO Outlook: COVID-19 Special Edition, presents the views of business leaders on entrepreneurship and economic growth in Ukraine. The survey offers an insight into how business leaders’ thinking has changed as a result of the global pandemic.

The survey involved 74 managers working in various sectors of the economy.

This survey was conducted in Ukraine from 15 July to 31 August, 2020. The structure of the survey was based on 16 questions adapted from the international survey, KPMG 2020 CEO Outlook. The above executives work across more than 10 key areas, including agriculture, asset management, the automotive industry, banking, retail, energy, transport, insurance, pharmaceuticals, manufacturing, and technology. Of the 74 organisations’ managers, 34 business leaders represent companies with revenues of up to EUR 8 million; 18 represent companies with revenues from 8 million to 40 million; and 22 represent companies with revenues of over EUR 40 million. We compared the data published in this report with the results of the KPMG 2020 CEO Outlook global report.