Michikazu Koshiba, Director of Healthcare & Well-being, Advisory Services at KPMG in Japan, recently attended the Prince Mahidol Award Conference (PMAC), one of the world’s foremost global health gatherings, held in Bangkok at the end of January. This rapid brief summarizes key insights from the conference and incorporates commentaries by two distinguished scientists from Japan who were invited to the event:
Why PMAC matters
Over the past decades, the Prince Mahidol Award Conference (PMAC) has become one of the most respected global health convenings, rooted in the legacy of the Prince Mahidol Award and supported by a broad coalition of international institutions. Its long-standing reputation reflects its unique role as a high-level platform where global health policy dialogue meets practical implementation. PMAC is widely regarded as a space where governments, multilaterals, academics, and practitioners collectively shape agendas that influence subsequent global health decision-making.
Crucially, PMAC’s agenda-setting tradition enables countries to grapple with intergenerational equity—how today’s choices in financing, infrastructure, and data governance expand or constrain the capabilities of future cohorts.
PMAC 2026's stance
The 2026 theme—"Navigating Global Demographic Transition through Innovative Policy: an Equity-Centered Approach"—is particularly notable in the current geopolitical moment, where many international forums have grown reluctant to use the term “equity” explicitly. PMAC, however, deliberately foregrounds it. The conference frames demographic transitions, rising inequality, climate pressures, and recurrent global health crises as interlinked challenges that require an integrated governance approach grounded in equity. The plenary structure—spanning geopolitics, social equity, health-system transformation, and planetary governance—reinforces a single message: equity must be intergenerational by design, ensuring that policy choices do fully contribute to the current generation and do not shift risks and costs onto future populations as well.
1) A shifting, interconnected risk landscape
Demographic change is unfolding under increasingly limited fiscal space. Many countries are experiencing rapid ageing, growing chronic disease burdens, and shifts in household and labor structures, all while economic growth slows and public resources tighten. PMAC highlights how these demographic transitions are intensifying inequalities rather than distributing opportunities evenly.
At the same time, climate change has become a direct and measurable threat to health. 2024 was the hottest year on record, with extreme heat already causing increased mortality and reducing labor productivity—especially among older adults, outdoor workers, and lower-income populations. Adaptation to climate-related health risks can no longer be deferred.
These dynamics are inherently intergenerational: the benefits of prevention and climate adaptation mature over decades, while the costs of inaction—fiscal stress, service rationing, and avoidable mortality—are disproportionately borne by younger cohorts and those yet to be born.
Implication: These demographic, climatic, and epidemiological forces operate not as isolated issues but as co-determinants. Equity is therefore not a rhetorical addition—it is the structural architecture needed to govern instability across sectors and across generations.
2) What PMAC collectively argues
Across all plenary sessions, speakers treated demographic transitions and equity as inseparable, emphasizing intergenerational fairness in social protection, primary and long-term care (LTC), and climate adaptation under one governance lens.
"Coinciding the middle of healthy ageing decades, PMAC 2026 addressed the equity issues for health and social care in the era of apps and AI. Long term care is redirected shifting the focus to informal care. Discussion and advocacy toward social protection covered the large population informally employed across Asia and the world. Macro-level discussion of geopolitics and architectural change in global health did not overlook to examine whether the cities and communities of the world come up with strategies to invest in healthy ageing by the end of 2030."
— Associate Professor Myo Nyein Aung, PI, Digitally Inclusive Healthy Ageing Communities (DIHAC), Department of Global Health Research, Juntendo University
First, PMAC stresses the importance of strengthening international cooperation in an era of geopolitical uncertainty. Continuity of care amid supply-chain disruptions, conflict risks, and climate events calls for rules-based, fair cross-border collaboration—including ethical approaches to health-worker mobility and practical arrangements that keep essential health services and supplies flowing. In the PMAC 2026 context, this is framed not as a legal negotiation track, but as part of governing demographic transitions with equity under real-world constraints, protecting today’s older persons while not over-burdening tomorrow’s taxpayers and workers.
Second, the conference highlights the need to reshape the structural conditions that influence health. Implementing heat-resilient infrastructure and ensuring clean air should complement rather than overburden individual prevention efforts. Life-course social protection systems are emphasized as essential tools for shifting distributional outcomes over time and reducing inequity across generations.
Third, PMAC frames health-system transformation as foundational for demographic resilience. Strengthening primary care, integrating chronic-care platforms, and expanding community-based LTC are seen as effective ways to reduce amenable mortality and improve everyday resilience. Decisions on resource allocation should explicitly consider disease burden, treatability, and equity impact. Investing in these platforms is intergenerationally efficient—lowering future high-cost utilization while improving present well-being.
Finally, governing for people and planet requires inclusive, forward-looking institutions. Climate extremes, large-scale migration, and accelerating technological change—particularly in AI and digital health—demand governance models that protect rights, prevent bias and exclusion, and ensure cybersecurity. Likewise, climate adaptation standards and rights-based digital governance are legacy choices that build assets future cohorts can rely on.
3) Direction of travel: Health for money—with equity
Under persistent fiscal constraints, the central question becomes not only what delivers value and for whom, but for which generations over what time horizon—so that diminishing today’s gaps does not create tomorrow’s. Investments in dual-use capacities—primary care networks, community-based LTC, interoperable laboratories and surveillance, and climate-resilient facilities—emerged as the practical path to deliver “health for money” with equity. Universal health coverage (UHC) and practical readiness for future global health crisis should advance together as complementary agendas.
"As the population ages, demand for health services and social protection continue to increase, which strains fiscal capacities. Smaller working population and more older people pressure public finances and social protection; payroll/labor-based financing becomes harder to sustain as the workforce shrinks. Fragmented pooling and social contributions risk regressive financing, higher out-of-pocket payments, and increased catastrophic health expenditure."
— Professor Ryuichi Komatsu, Nagasaki University School of Tropical Medicine and Global Health
4) What success by 2030 looks like
If PMAC’s equity-centered framing is put into practice, tangible progress by 2030 could include:
- Population-aware and generation-aware budgeting with strengthened primary care and community-based LTC capacity, reducing deferred costs for future cohorts.
- Reduced heat-related mortality through targeted protection and services for high-risk groups, with heat-safe standards embedded in schools, workplaces, and elder-care settings.
- Full and consistent implementation of international obligations in ways that do not shift disproportionate burdens to younger generations, while keeping PMAC’s focus on equity and system transformation.
Safe, accessible, and equitable use of AI and digital health tools, supported by bias audits, usability standards, strong cybersecurity, and data governance that preserves rights and utility over the long term.
Closing
PMAC 2026 placed equity at the center of the global conversation on demographic transitions, climate challenges, and health security. In a world shaped by ageing societies, intensifying climate extremes, fiscal constraints, and recurrent global health crises, equity must operate not as a distant ideal but as the core operating system of resilient and legitimate health systems.
This year’s conference brought a wealth of insight from distinguished speakers, who offered practical, grounded perspectives on how multiple stakeholders can navigate profound demographic and environmental change. Among the most memorable reflections was a quote highlighted by representatives from Bhutan:
“What we lack in numbers, we must make up in talent.” — His Majesty King Jigme Khesar Namgyel Wangchuck, 2015
The Bhutanese delegation used this message to emphasize that every country—regardless of size, resources, or demographic profile—must invest in people and capabilities across the ecosystem—spanning health and social care, community services, data and engineering, and public administration—while deploying novel digital technologies to extend reach and quality even as the workforce contracts. Strategic reallocation of resources should prioritize skills development, reskilling, and tech‑enabled service models that advance equity and justice. This sentiment resonated strongly across PMAC, reinforcing the shared understanding that various constraints are inevitable, but intention and innovation can transform them into pathways for progress.
The task after Bangkok is clear: embed equity—including intergenerational equity—across legal frameworks, budgeting processes, data governance, and the everyday routines of health systems, so that no one, no generation is left behind.
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PMAC 2026 Rapid Brief: Equity as the Organizing Principle for a Turbulent Health Future
Author
KPMG AZSA LLC
Director - Healthcare & Well-being (HC&WB)
Michikazu Koshiba