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      This article was carried by Construction Times, 6 October 2026. Please click here to read the article.

      Digitisation is reshaping industries everywhere and real estate (RE) is no exception. What began with brick-and-mortar practices supported by emails, digital cameras and early website listings is growing  into an ecosystem driven by AI, big data and IoT. In India, the sector is now more organised, transparent and accessible. Technology is no longer sitting at the edges of RE; it is beginning to redesign how the sector buys, sells, manages and builds.

      Buying made easier? AI complementing natural buying

      From a consumer’s perspective, digitisation has transformed the homebuying experience. Most steps can now be done online without visiting the site – from browsing listings to completing transactions in a few clicks. For instance, buyers can have a 360-degree inspection, customise architectural prospects and compare options without geographical restrictions. Some of India’s leading developers are already pushing the boundaries of digital engagement, enabling buyers to complete much of the purchasing journey remotely through virtual consultations and digital documentation, often without needing an initial site visit.

      AI and ML are helping buyers navigate the market more effectively through insights on prices, locations and trends. Generative design tools are also suggesting layouts and materials for efficient planning. This reflects a broader shift – buyers are more research-led and expect trackable information on timelines, progress and credentials, not just marketing narratives.

      Further, blockchain technology is turning trust in RE from a paper promise into a digital record. It is helping by reducing paperwork, speeding up transactions and adding an extra layer of security. More importantly, it addresses one of the sector’s oldest challenges: opacity in records and ownership transfers. Government-led systems are already moving in this direction, with blockchain frameworks verifying over 340 million property documents – quietly laying the foundations for stronger digital trust in the market.1

      That said, while homebuying has become increasingly digital, the transaction journey is not yet fully end-to-end online, as critical processes such as land-record verification and property registration still involve manual or offline steps. The next phase of transformation will involve strengthening the integration of these processes to enable a more seamless customer experience.

      Digitised management: A seller’s point of view

      From a developer’s angle, digital tools have simplified selling, lowering operating costs and improving efficiency. Digital marketing portals help developers reach wider audiences and strengthen market positioning. Virtual property staging is also gaining popularity, enabling developers to showcase projects through customised layouts and dynamic visuals, offering buyers a richer experience at lower cost.

      Digitisation has also simplified project management. ERP systems, sales tools and CRM solutions have become central to RE workflows, helping developers track leads, manage customers, monitor inventory and integrate project data for faster decisions. Core functions such as legal compliance, contract management and HR are also being gradually automated, improving accuracy and governance, while AI-powered chatbots provide real-time updates and resolve routine tenant queries, enhancing service levels.

      Digitisation and construction: A smarter and more sustainable way of building

      Digitisation has made construction more efficient by streamlining the largely fragmented RE project cycle. Advanced tools – for instance, BIM, 3D printing, drones and real-time tracking instruments – are providing a much safer and sustainable construction environment. They are helping teams plan better, collaborate faster, track progress in real time and identify risks earlier. In a sector where many delays arise from disconnected information across designers, contractors, consultants and site teams, a single source of truth is becoming a delivery advantage. The opportunity now is to connect these advances more effectively across the project lifecycle. While many developers have digitised individual activities, information often continues to move through a mix of software platforms, WhatsApp messages, photographs and other informal updates. The growing use of integrated platforms signals a gradual shift from standalone tools towards more connected planning, documentation and site execution.

      Early examples already show this shift. India’s first 3D-printed post office, built in only 43 days, showed how technology can enable faster and more efficient construction.2 Digital twin technology is also gaining traction in large-scale RE developments. Developers in cities such as Hyderabad and Bengaluru are using virtual replicas of planned townships to simulate traffic movement, wind flow, heat island effects and infrastructure performance before construction begins, helping create more resilient communities.3 What once felt futuristic is now becoming part of the construction mainstream.

      Today, construction is gradually becoming more industrialised. Prefab, precast and modular methods are shifting more work to factory-controlled environments, reducing on-site uncertainty and making delivery more predictable. Beyond construction methods, technology is also reshaping how space is planned and used. AI‑led space‑planning tools are helping developers get more utility out of compact layouts – quietly improving affordability without sacrificing liveability.

      Improved funding due to ease in investing

      Digitisation has improved investing by providing access to quality market information, leading to stronger financial inflows into the sector. Financial instruments such as crowdfunding platforms, REITs and InvITs offer investment convenience, a wider investor base and improved risk mitigation. At a market level, asset monetisation through InvITs and REITs has already unlocked around USD15.8 billion, reflecting how liquidity expands when platforms become more transparent and institution-ready.4 These digital platforms are expected to grow further.

      Way forward

      While innovation is accelerating, challenges remain. High upfront investments continue to be a key barrier, particularly for smaller developers, while infrastructure gaps such as limited power supply and connectivity, especially in tier‑2 and tier‑3 cities, can slow wider digitisation.

      Beyond cost, the challenge is increasingly about execution. While digital tools are being adopted across buying, selling, construction and asset management, integration remains a work in progress. Fragmented systems, skill gaps, resistance to changing established workflows and the need for effective change management can limit the full value of technology investments. As reliance on digital platforms grows, organisations must also strengthen data governance, cybersecurity and digital trust.

      Overcoming these challenges will require a significant, coordinated push across the ecosystem – from developers, technology providers and financial institutions to policymakers and regulators – supported by digital roadmaps that align technology adoption with business priorities and regulatory requirements. With better financial, skilling and policy support, Indian RE can deepen digital adoption, scale innovation and strengthen its long‑term competitiveness.


      [1] Reimagining India’s real estate landscape, KPMG in India, May 2026, accessed on 22 October 2026 

      [2] Built in 43 days: India’s first 3D-printed post office inaugurated in Bengaluru, Bangalore News - The Indian Express, 18 August 2023, accessed on 22 October 2026

      [3] India real estate enters a new era as AI and digital twins transform the market, IQI, 6 May 2026, accessed on 22 October 2026 

      [4] Reimagining India’s real estate landscape, KPMG in India, May 2026, accessed on 22 October 2026

      Author

      Neeraj Bansal

      Partner and Head India Global

      KPMG in India


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