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      Trusted organisations value their citizens and their employees – implementing safeguards to protect their valuable data with the goal of creating transparency, ultimately helping to generate and maintain trust with citizens. Sean Redmond and Cormac Deady of our Infrastructure and Government team explore below.

      Trust is now a defining factor in any organisation’s success or failure. Research suggests that a trustworthy organisation is one that demonstrates three key characteristics: ability, humanity, and integrity.

      To take advantage of the new and emerging technologies effectively, organisations must incorporate trust into systems, processes, and products or services. Trust is built on consistent predictable action in the moments that matter, like keeping data safe, delivering the right product within the time frame you promised, using ethical business practices, complying with regulations, and partnering with credible third parties.

      The governance of technology must become a core part of governance for the whole organisation. Leaders will need to manage technology as rigorously as they manage their people.

      Sean Redmond

      Director, EU AI Hub

      KPMG in Ireland

      Trusted data and analytics
       

      A trusted organisation has traditionally been anchored by the behaviours and decisions of trusted people. As people increasingly integrate technology and data into their daily tasks and outputs, a trusted organisation also requires trusted data and analytics. Despite trust being critical to the success of organisations, a recent KPMG study identified that leaders question the trustworthiness of their data – 92 per cent are worried about the impact on reputation.

      In a recent poll run by KPMG Ireland at our Advancing Data Across Public Service event in October 2023, data quality emerged as the priority trusted data building block.

      So how can public sector organisations focus on the right things to ensure trust in their data? Consider the following as a starting point:

      • Quality of components
        Are the inputs and building blocks good enough?
      • Effectiveness
        Do the analytics work as intended?
      • Integrity
        Is the data and analytics being used in an acceptable way?
      • Resilience
        Are long-term operations optimised?

      Ethical use of emerging technologies
       

      Another critical component of trust is using emerging technologies in ways that ethically and efficiently meet users’ needs and support the mission as well as comply with regulations.

      Delivering the promise of emerging technologies such as Al and generative AI is not possible without including humans in the loop. For example, Al has no perspective, point of view, or purpose and requires humans to train, test, and tune.

      Organisations should train the workforce to cultivate Al until it becomes a trusted core capability.


      Get in touch

      Building trust into public sector projects requires thorough planning and secure systems. If you are planning or reviewing your digital experiences, we can help. Contact Sean Redmond or Cormac Deady of our Infrastructure and Government team for an initial conversation.

      We look forward to hearing from you.

      Sean Redmond

      Director, EU AI Hub

      KPMG in Ireland

      Cormac Deady

      Partner, Head of Infrastructure & Government

      KPMG in Ireland

      Other articles in this series

      Placing the citizen at the heart of services

      Accelerating digital transformation to meet citizen’s needs

      Delivering a trusted service with ability, humanity, and integrity

      Emerging era of modern government that is citizen-centric, trusted, agile, digitally-enabled