How to compete and win in a world of biosimilars

How to compete and win in a world of biosimilars

A relatively new part of the pharma industry, biosimilars are coming to the U.S.

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By Mark Ginestro, Principal, KPMG Strategy and Jason Moore, Manager, KPMG Strategy

This nascent market is poised for huge growth, and no doubt, biosimilars will be a disrupter. The challenge companies need to face now is how they will adapt their commercial strategies to be successful. In this paper, we detail a range of possible commercial approaches, while also addressing the issues of partnering, regulatory developments and go-to-market considerations. 

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