Ireland has lots of incredible sporting talent. And at KPMG, we’re proud to support three of these amazingly talented stars - champion golfer Leona Maguire, trailblazing jockey Rachael Blackmore, and record-breaking sprinter Rhasidat Adeleke.
To celebrate our sponsorship of Leona, Rachael and Rhasidat, we have proudly launched the 'Inspiring The Future' advertising campaign in collaboration with the Austin, Texas based advertising agency, ButterCo. The campaign celebrates KPMG's sponsorship of these three elite athletes — and highlights their status as role models in Irish sport who inspire us with their exceptional performances.
Leona Maguire
Champion golfer
Leona Maguire, the celebrated Irish golfer, is now a major player at the elite end of women’s professional golf. She has secured 21 career top 10 finishes and two LPGA Tour victories. Leona became the first Irish golfer to win an LPGA title at the 2022 Drive On Championship in Florida. She played a pivotal role in Europe’s 2023 Solheim cup victory.
Leona’s dedication and natural enthusiasm encourages young girls to believe that anything is possible on the golf course.
Rhasidat Adeleke
Record-breaking sprinter
Rhasidat Adeleke, the dynamic Irish sprinter, has already made a lasting impact in the world of athletics. She announced her arrival on the international stage with a series of gold medal victories, breaking new ground as the first Irish woman to cross the under 50-second threshold in the 400 metres.
Rhasidat turned professional in 2023, and with a big summer ahead, her future is filled with promise and potential.
Rachael Blackmore
Trailblazing jockey
Rachael Blackmore, the pioneering Irish jockey, has made history in the world of horse racing. Her stellar performance at the Cheltenham Festival 2024 captured the world's attention with two extraordinary victories. Her defining moment came when she became the first female jockey to clinch the Queen Mother Champion Chase.
Rachael's journey, which began in the stands at Cheltenham, shows that following your dreams can result in them coming true.
Our 'Inspiring The Future' campaign
The 'Inspiring The Future' campaign will be showcased across a variety of media platforms, including Video On Demand (VOD), print, outdoor, digital, and social media. Building on the success of KPMG's sponsorship of the KPMG Women’s Irish Open, this campaign demonstrates our dedication to nurturing talent and championing the future of women's sports in Ireland.
The campaign's goal is to promote role models, encourage the enjoyment of sport at every level and to inspire the future of the next generation of sporting heroes.