We're proud to announce a three-year extension of our partnership as title sponsor of the KPMG Women's Irish Open.
This announcement extends KPMG’s commitment to women’s golf in Ireland, a role the firm embraced in 2022 when the tournament made a triumphant return after a ten-year hiatus.
The 2024 KPMG Women’s Irish Open, held over four days in Carton House, welcomed almost 40,000, with the tournament attendance seeing a marked increase of 46% since KPMG came on board as title sponsor in 2022, further boosting the visibility of the Women’s Irish Open to combined audiences of 100 million plus.
Analysis carried out by KPMG showed that the 2024 tournament alone contributed an estimated €7 million in direct spending, including across food, drink, accommodation, event suppliers, rental activities, construction, and utilities, further bolstering the wider Irish economy with an estimated €4.6 million in economic output.
KPMG has a long and proud heritage in the game of golf, both in Ireland and abroad, having been title sponsor of the KPMG Women’s PGA Championship since 2015, one of five majors in the women’s golf calendar, along with its ongoing support of Irish golfer Leona Maguire.
KPMG is also the title sponsor of the KPMG Irish Kids Golf Tour, which is open to girls and boys aged 6 to 13 years old and features some of the best young golfers in Ireland.
The tournament’s resurgence has been remarkable, and we are delighted to see its positive impact extend beyond the golf course, into the surrounding communities.
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2024 winner
Taking place in its new location, Carton House, Co. Kildare, England’s Annabel Dimmock was the winner of this year’s KPMG Women’s Irish Open.
Annabel has an incredible story, in just her eighth tournament back since recovering from a career-threatening thumb injury, she claimed her second LET title, beating Pauline Roussin-Bouchard on the second playoff hole, the third playoff in a row at the Irish Open.
Annabel commented after her triumph ‘’This is brilliant to do it in Ireland. This feels really good. I am not going to lie. The fans out there, the people watching, have been amazing to me this week, and it was what I needed.''
The KPMG Women’s Irish Open continues to be one of the shining lights of the LET schedule and the move from Dromoland Castle to Carton House did nothing to dampen the spirits of the players and spectators.
There were more than 30,000 that streamed through the gates throughout the week, with Saturday bringing a record one-day attendance of over 12,000 spectators.
Pictured: Annabel Dimmock, winner of the KPMG Women's Irish Open
Read more about the KPMG Women's Irish Open
KPMG and golf
In addition to our support of women’s sport in Ireland, KPMG also works to help inspire greatness amongst golfers at both the grassroots level and in the professional game.
KPMG has a long and proud heritage in the game of golf, both in Ireland and abroad, having been title sponsor of the KPMG Women’s PGA Championship since 2015, one of five majors in the women’s golf which took place in late June in Maryland, USA. The tournament had a total purse of $9 million, a 300% increase on the total purse prior to KPMG’s sponsorship of the event, with the winner receiving $1.35 million.
In Ireland, we are also the title sponsor of the Irish Kids Golf Tour, which is open to girls and boys aged 6 to 13 years old and features some of the best young golfers in Ireland.
Irish professional golfer Leona Maguire has been a KPMG ambassador since she turned professional in 2018 and we are committed to supporting her as she progresses to the next stages of her career.