Building longstanding, brand loyalty at every interaction requires organizations to connect marketing with sales, service and commerce – guiding each prospect through a personalized journey. A converged, customer-centric front-office structure can require new processes, policies, capabilities, and skills that address data, analytics, automation, organizational structure, metrics and culture. KPMG professionals and Salesforce share a common vision for building these customer-centric organizations.
Salesforce is a market leader in customer relationship management (CRM) platforms
The Salesforce platform powers the customer journey across major front-office functions – from awareness and acquisition, to purchase and fulfillment, to advocacy and retention; helping your organization gain a single, shared view of every customer and their interactions.
KPMG in Greece can help you integrate a customer-centric approach across all touchpoints – marketing, sales, service, and commerce.
KPMG and Salesforce – transforming the front office
- 2,500 Customer practitioners, 500+ CRM consultants
- Salesforce capabilities in KPMG member firms in 38 countries
- Strategy, implementation, and managed services capabilities
- Experienced consultants who understand the unique challenges of your business
By aligning with Salesforce's multi-cloud product suite, KPMG firms and Salesforce can help you deliver exceptional customer experiences and build a customer-centric organization that is fit for the future. No matter where you are in your front office transformation journey, our team of experienced business and technology professionals are ready to help you achieve your vision.
