Market uncertainties, increasingly professional purchasing organisations and growing pressure on margins are presenting sales organisations with new challenges in 2026. Pricing decisions, market assessments and growth initiatives must be carried out more quickly – whilst at the same time, demands for transparency, controllability and the quality of decision-making are rising.
The latest issue of our Spotlight Sales Performance addresses these challenges and highlights key levers that companies can use to manage their sales and financial performance in a targeted manner.
