Health insurance

The health insurance industry is not unaffected by the digital changes in the insurance environment. KPMG has therefore identified three megatrends whose influence on the overall strategic and process-related orientation of health insurers should not be underestimated - these are healthtechs, changing customer needs and legislation.

In order to support health insurers in their strategic orientation with regard to these areas and to meet the new challenges, we offer solutions, including the following solutions:

• Systematic performance and health management to increase efficiency through process optimisation
• Optimisation of the digital customer approach to link science, technology and customer needs
• Chatbots as a new method of customer relationship management
• Data and analytics through the use of KPMG Lighthouse

As every health insurer, whether private or statutory, has to deal with the aforementioned market challenges in different ways, we support you in analysing your individual needs in detail. The client's various procedural and digital solutions are analysed accordingly in order to develop a suitable concept for the health insurer. The focus for our customers is on positioning themselves in the healthcare market and providing strategic and operational support to increase efficiency within the company. Chatbots, for example, help our customers to organise their relationship with end customers in the digital world and reduce costs.

Even by implementing small solutions, we enable significant changes in the customer's digital perception of the insurer. Please feel free to contact us.