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      Artificial intelligence has long since arrived in most companies. However, the real challenge is only just beginning: how can individual applications be turned into resilient structures?

      At OMR 2026, we will show how AI can be embedded in organisations – from operational processes and trust issues to governance and compliance.

      KPMG at OMR 2026

      In Hall A4 | Stand B04, you can experience specific applications from different perspectives. The focus is not only on the technology, but also on the question of how AI can be used in a controlled, transparent and effective manner.


      Benedikt Höck

      Partner, Head of AI, Strategy and Management Consulting

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Dr. Justus Marquardt

      Regional Head North - Hamburg

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Katja Modder

      Partner, Tax, Head of Technology, Media & Telecommunications (TMT)

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Experience AI at our stand


      From click to decision

      What happens when AI not only responds, but also takes on tasks completely?

      Experience a multi-agent system that recognises, prioritises and independently processes requests. Instead of individual chatbots, specialised agents work together and automatically initiate follow-up processes.

      The focus is on practical application: how can processes be accelerated without losing control and traceability?

      Michael Niederée

      Partner, Consulting, Technology Transformation

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Dorothee Ebert

      Partner, Performance & Strategy, Enterprise Performance

      KPMG AG Wirtschaftsprüfungsgesellschaft


      Orientation in the post-trust world

      Today, deceptively real content can be created in seconds – images, videos, voices.

      Test your judgement in an interactive format: what is real, what is AI-generated?

      Behind this lies a central question: how can companies ensure trust when technological possibilities are growing faster than regulation and classification?

      Christian Nern

      Partner, Financial Services, Head of Cyber Security Solution

      KPMG AG Wirtschaftsprüfungsgesellschaft

      The foundation of successful AI

      Many AI projects start out ambitiously – and then stall because they lack structure.

      Experience in an immersive environment which organisational, technical and regulatory building blocks must interact to ensure that AI has a lasting impact.

      Once roles and processes are clearly defined, artificial intelligence can be rolled out step by step and integrated into existing processes. AI then remains not just a pilot project, but becomes part of day-to-day business.

      Andreas Fachinger

      Partner, Consulting, Lighthouse Germany - AI & Data Solutions

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Data-driven decisions

      Finance departments face the challenge of processing ever-increasing volumes of data whilst ensuring transparency, control and compliance.

      Discover how artificial intelligence is being used in practice within the finance sector. Selected use cases from areas such as accounting, valuation, reporting, governance & compliance and tax demonstrate how processes are automated, data is utilised in a structured manner and informed decision-making is supported.

      The focus is on the key question: How can data-driven financial processes be made more efficient whilst ensuring control and traceability?

      Jan-Frederik Konerding

      Partner, Audit, Regulatory Advisory, Sustainability Reporting & Governance, ESG Reporting

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Ken Arminger

      Director, Deal Advisory

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Interactive shopping bag experience

      Personalisation is one of the great promises of AI. But what does that actually feel like?

      In a short application, visitors answer a few questions. From this, an individual motif is developed – visually translated and immediately printed on a jute bag.

      The experience makes it tangible how data analysis and creative design work together. At the same time, we show how personalised communication can be used effectively in your own company.

      Benedikt Höck

      Partner, Head of AI, Strategy and Management Consulting

      KPMG AG Wirtschaftsprüfungsgesellschaft

      Our masterclasses

      AI agents are changing job profiles and responsibilities. Decisions are being prepared, routine tasks automated, and new skills emerging.

      In this masterclass, our colleague Katja Modder, Partner and Head of TMT, discusses how companies can structure this change together with Christian Malzacher, Manager Modern Workplace at Bechtle AG, Johanna Heise, Managing Director of heise ventures and heise knowledge, and Miriam Kugel, Director AI Transformation Advisory EMEA at Microsoft.

      The focus is on questions relating to role understanding, leadership, skill shifts and practical collaboration between humans and AI.

      Reach can be bought. Trust cannot.

      Our expert Dorothee Ebert, Partner Performance & Strategy, discusses with Johannes Schmidt, Head of Loyalty at dm-drogerie markt, and Tobias Wolf, Head of CRM & Marketing Channels at Thalia, how genuine connections between brands and people are created.

      The discussion focuses on how personalised interaction can be used effectively and why long-term relevance is more important than short-term attention. The focus is on concrete approaches to brand management in the age of AI – beyond short-term performance logic.

      Can’t make it in person on May 5? You can follow all the insights from our experts via livestream—directly and in real time from the festival.

      OMR starts a day earlier

      At the KPMG and SAP pre-event, you’ll see how AI is reshaping marketing and the customer experience – from initial decisions right through to autonomous customer journeys. The perfect start to OMR.

      Meet our KPMG experts on site

      Highlights - OMR 2025

      Further insights

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