KPMG's CRM consulting team helps enterprises provide digital transformation solutions for marketing, sales, service and customer operations, helping enterprises achieve digital management through the entire customer life cycle, improve sales conversion, enhance customer experience, and tap customer value.
In the process of digital transformation, enterprises are exposed to many issues of customer-oriented operational efficiency, customer experience and sales conversion, and need a set of efficient organization, collaborative processes, digital platforms and intelligent data to support marketing, sales and service business, improve customer operation and management level.
KPMG's CRM consulting team helps companies digitally transform their client domains, enabling their marketing, sales and service organisations to keep pace with the development of the enterprise and achieve experience enhancement and value growth. We support marketing, sales, and service organizations at every stage of transformation, helping them build their vision, develop strategy, execute plans, and stick to it.
Our consulting solutions cover all aspects of customer relationship management, enabling our clients' digitalization to strategically support their growth and competitive objectives:
- Design a strategy and implement a robust digital marketing operating model
- Marketing process management, customer insight, design and development of customer labels and portraits to achieve precision marketing
- The whole process of L2C business process is sorted out and implemented
- After-sales service system design and implementation
- Dealer/Service Provider Partner Management
- Customer experience management/Membership loyalty management
- Leverage the right information technology to increase efficiency and profitability
Whether you're transforming your marketing and sales services or implementing targeted improvements, KPMG's CRM consulting team will help you drive meaningful results and revenue.
