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      Improving student service experience in higher education

      Australia’s university students are changing and their service expectations are changing too. Keeping up is harder than ever before.

      While investment in improved service experience is on the rise in Australia’s universities, we continue to see students struggling through tasks such as enrolment, fees, timetabling, course progression and graduations, experiencing service provision that is not at the standard they receive in other aspects of their lives. 

      Where and why are our institutions getting stuck?

      To find out, KPMG spoke to senior university colleagues across approximately half of Australia’s universities who are seeking to improve their offerings in student administration and service.



      Improving student service delivery – key observations

      In KPMG's 2021 report – Student experience in the age of the customer – we observed that university students are becoming more diverse, digital, discerning, demanding and debt-averse and that universities are finding it increasingly difficult to meet students’ needs.

      We argued that student experience strategy needs to holistically considers students’ needs as learners, people and customers.

      In our 2024 report we examine how these trends are impacting student service provision, which is primarily related to students’ customer experience but has significant impacts on their learner and personal experiences too.

      The gap is rapidly widening between service experience in the higher education and what students experience in other areas of their lives.

      Talking to senior university executives, we found that:

      • Student experience

        is increasingly important to university executives, but it is widely acknowledged that it is becoming more difficult to meet students’ needs and expectations.

      • Student services

        are delivered in a deeply complex environment, and this complexity makes successful reform difficult.

      • The higher education sector

        is lagging in understanding how to best leverage customer experience tools to improve student service provision, which is also impacting students’ learner and personal experiences.

      • Institutions

        are struggling to build and maintain the confidence, capability and commitment to address these issues over the long haul.



      Rethinking student services

      We identified six big shifts that are needed to modernise student services and better meet students’ needs.

      Our report lays out the mechanisms to help universities to shift their student service models: 

      FROMTO
      Compliance-drivenStudent-centric
      Supplier-ledService-led
      DisconnectedDigitally connected
      Insight-poorInsight-rich
      FragmentedPartnered
      High-costHigh-value


      Download the report

      Student services in the age of the customer report download

      Student services in the age of the customer



      Watch the webinar

      Future of Higher Education
      Powering Student Management webinar
      14 March 2024

      Our webinar delved into best practice in student service transformation.



      Find out more

      Based on our deep education sector expertise, our team can help you find the right technology solutions to uplift your service delivery processes and respond to the challenges presented by modern student demands.


      How can higher education providers put students at the centre to create a truly engaging learning experience?

      We partner with organisations to reimagine the experiences that matter most – for customers, employees, citizens and communities.

      KPMG supports Australia’s education system to improve outcomes for us all.


      KPMG's Higher Education Specialists


      Related insights

      Read KPMG's higher education articles and reports.

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