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      Support for business growth in the Geelong region

      Geelong’s economy is no longer defined by local boundaries. Businesses across the region are increasingly ambitious, outward‑looking, and actively pursuing growth in interstate and international markets.

      To enable their next phase of growth, Geelong businesses must build the capabilities required to scale, understand the barriers they face, and draw on regional support to assist expansion. Our focus is on turning ambition into execution; helping Geelong’s businesses grow with confidence and positioning the region for long‑term economic success.



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      Learn more about risk factors, economic trends and opportunities for growth in the Geelong region.


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      Geelong Growth Horizon – March 2026

      Research-based insights into risks and opportunities for business growth in the Geelong region.
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      Geelong Growth Outlook – August 2025

      An evidence-based update of the structural trends and growth drivers shaping Geelong’s regional economy.
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      Geelong Risk Landscape – March 2025

      Understanding the risks and enablers of business growth in the Geelong Region.
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      Geelong Economic Blueprint 2023/2024

      Past successes, current issues and the future potential of business growth in the Greater Geelong region


      Business landscape in Geelong

      • Population – 349.9k

        2.32% increase on previous year
        Geelong is the 10th largest city in Australia

      • Economic growth – 21.9 b

        152% increase since 2008
        Manufacturing and construction contribute almost 38% of gross regional product

      • Labour market – 157.5k

        Up 37.8% since 2011
        Biggest employer is the healthcare & social assistance industry, employing 16.8% of Geelong workers

      • Business growth – 30.3 k

        23.3% increase (2021 to 2023)
        Construction industry employs 22.1% of the local business population



      By leveraging KPMG’s global expertise and local understanding, we aspire to position Geelong as a model of economic adaptability and innovation.

      Naomi Mitchell

      National Managing Partner, Enterprise

      KPMG Australia



      Seven key elements for enabling growth in the Geelong region

      • Talent and leadership depth

        Growth is enabled when leadership capability and skills depth expand alongside business ambition.

      • Scalable operating models

        Sustainable growth depends on operating models designed for scale, consistency and performance beyond the local market.

      • Market access and visibility

        Regions that enable growth help businesses access external networks and opportunities deliberately, not by chance.

      • Sales and proposition clarity

        Clear, portable value propositions are essential as businesses compete in markets where local familiarity does not exist.

      • Capital readiness

        Growth beyond the region requires access to capital, confidence in funding pathways and credible growth stories.

      • Governance and risk discipline

        Effective governance and risk practices allow businesses to move faster with confidence as complexity increases.

      • External orientation

        Embedding an outward focus helps turn growth ambition into sustained engagement with new markets and partners.



      KPMG's Mid-Market & Private team in Geelong

      To find out how KPMG can help support local businesses and organisations within the Geelong region, contact us.



      KPMG's support for the Geelong region

      60 Moorabool Street, Geelong, VIC, 3220

      Dedicated to supporting Australia’s emerging, private, family and mid-market organisations with tailored advisory, tax, and assurance services.