The SAM manager of the future

The SAM manager of the future

As Chief Information Officers (CIOs) are increasingly tasked with not only ‘keeping the lights on’ but leveraging technology to fuel business growth through digital transformation, the insights from Software Asset Management (SAM) are vital to their strategic decision-making.


To facilitate this, the CIO will need direct advice from the SAM manager. If the SAM Manager brings technical and commercial acumen, and can demonstrate a clear link to the organisation’s future technology needs, KPMG believes there is a natural career progression for the SAM Manager to become the Chief Technology Officer (CTO), reporting to the CIO.

This is how KPMG see the role of the SAM manager evolving to that point.

The Software Asset Management leader of the future

Find out about KPMG's Sofware Asset Management as-a-Service approach.

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