Background
- Before joining KPMG Phoomchai Legal Ltd. in December 2022, Threenuch held the position of Executive Partner at ZICO Law Thailand since October 2007. Her prior experience also includes a legal internship at Cohen Stimpert & Ford LLP in Los Angeles (June 2007) and a legal officer role at the Bureau of Finance and Fiscal, The Comptroller General’s Department in The Ministry of Finance, Bangkok, Thailand (November 2001 – May 2002).
- Her expertise encompasses fintech law, data privacy, anti-money laundering, direct market, and consumer protection regulations for international payment solution providers, e-commerce platforms, and digital entertainment industries.
- With extensive experience in M&A transactions, Threenuch has participated in numerous cross-border acquisitions, helping foreign investors acquire companies in ASEAN countries and Thai clients invest in overseas companies.
- Threenuch has a strong background in banking and finance, where she has supported foreign banks, financial institutions, borrowers, and lenders in structuring, negotiating, and documenting various transactions. For non-bank clients, she assists with e-payment license applications through the Bank of Thailand and provides legal compliance advice for daily operations and obligations.
- Additionally, she handles labor legal matters, employment termination strategies, and HR document mapping and gap analysis projects.
Accreditations
- Recommended, Corporate and M&A, Legal 500, 2024
- Recommended, Labour and Employment, Legal 500, 2024
- Thailand's Top 100 Lawyers, The A-List, Asia Business Law Journal, 2019-2022, and 2024.
- Notable Practitioner, Banking & Finance, Labour and Employment, Asialaw Leading Lawyers, 2023
- Notable Practitioner, Corporate/M&A, Technology, Media, Telecoms, Chambers AP, 2022
- Band 3, Employment, Chambers AP, 2022