Ukraine is developing into a dynamic economic hub. Information technology, outsourcing and shared service centres, real estate, and military technologies in particular are driving growth and innovation. While IT and outsourcing are already established pillars of the economy, property investments and modern military technologies are becoming increasingly important — further enhancing Ukraine’s appeal as an attractive partner for Europe.

With around 307,000 IT specialists, Ukraine ranks second among the countries of Central and Eastern Europe. The country is known as an IT hub and offers great development potential in the sector. Investments in this area are of interest to the private sector as well as to public institutions and governments in partner countries. The IT industry is considered a key factor for the country's further economic development and has a high proportion of innovative solutions for the financial and service sectors in the metropolitan centres around Kyiv and Kharkiv, among others.

Ukraine is considered an attractive destination for outsourcing and shared service centre investments. One reason for this is the location advantage: important cities such as Odesa, Lviv and Kyiv are only a few hours' drive from many European capitals. At the same time, the country boasts a highly qualified workforce and a rebuilt infrastructure that will be further modernised in the coming years. There are currently around 500 outsourcing companies and more than 100 globally active research and development centres operating in Ukraine.

Professional investors have found a promising niche in the Ukrainian property market. As reconstruction work is underway, particularly around Lviv and Kyiv, demand for modern living space is increasing. As early as 2024, a rise in prices, particularly in the western regions of Ukraine, showed that demand has grown significantly. One-room flats and smaller properties in general are in particularly high demand. Government investment is also fuelling the sector. While Ukrainian investors are increasingly investing in large-scale projects in Germany, opportunities are opening up for international investors to both generate financial returns and actively support the reconstruction of Ukraine.

Ukraine has been forced to switch a large part of its production to armaments and defence. At the same time, the Russian war of aggression - or rather the defence against it - is currently the biggest testing ground for innovations in the defence sector. There are already numerous defence companies working together with Western partners. The necessary expertise, specialised specialists and the required production capacities are sufficiently available in this area. The close integration with information technology and the use of artificial intelligence also contribute to the development of new weapons and weapon systems.

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