Family businesses and sustainability: leading the way

Sustainability has emerged as an imperative for organisations of all kinds, not just for environmental stewardship but for business success. Those that fail to adapt and adopt this imperative are destined to struggle in the new low-carbon environment. In this push towards greater sustainability, family businesses have emerged as early movers and leaders. 

Conversations with family business leaders, performance data and responses from a wide-ranging survey of more than 2,439 family businesses in 70 countries and territories by KPMG Private Enterprise and the STEP Project Global Consortium point to the clear benefits of focusing on sustainability. These benefits are outlined in KPMG Private Enterprise’s latest report: “A road well-traveled: How family businesses are guiding the sustainability journey”. Broad in its scope, the report shows how a focus on sustainability helps family businesses strengthen their reputation and operations, attract top talent and generate new business.

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