The COVID-19 crisis has drastically changed consumer behavior and has had a major impact on what customers expect from companies and organizations. If you are willing to act in the best interest of your customers and their environments, you can build a strong foundation of trust and sustainable customer loyalty.

We keep you on top of the newest developments, research and insights so your business can successfully touch base with the new reality consumer.

Read on to explore our latest thinking, initiatives and events, or jump directly to one of the following sections:

   

Thought leadership

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Me, my life, my wallet

Meeting customers where they are, with what they want and how they want it.

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Responding to consumer trends in the new reality

Preparing for changes COVID-19 has on customer needs, preferences and behaviors.

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Webinars

Expert Patrick Maes navigates you through the post-COVID consumer behavior and how to build a strong relationship with your customers in the new reality.

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Is your organization inside-out?

How the emancipated customer has changed customer experience and the imperative for...

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Digital maturity assessment

In this new reality, businesses should put digital and the customer first. Find out if your company is a 'contected enterprise' with our digital maturity assessment.

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Digital maturity assessment

Find out if your company is a ‘connected enterprise’.

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