Insurance Academy

This year’s sessions focus on the impact of ChatGPT on insurance and how to improve policyholder loyalty.

This year’s sessions focus on the impact of ChatGPT on insurance and policyholder loyalty.

Practical details  |  Program |  Registration

Practical details

  • Date & time: 22-05-2025 | 13:30 - 17:30
    • How to improve policyholder loyalty?
  • Location: KPMG Zaventem, Luchthaven Brussel Nationaal 1K, 1930 Zaventem
  • Language: Dutch & French
  • Participation: 190€

Program

  • 13:30 : Reception
  • 14:00 : Presentation
  • 17:00 : Panel Debate
  • 17:30 : Cocktail

22-05-2025

How to improve policyholder loyalty?

Building customer loyalty is a major economic challenge for the insurance industry, as acquiring new customers costs seven to nine times more than retaining existing customers. Moreover, the cost of acquiring new customers in the insurance industry is constantly rising. What are the preferred techniques to improve policyholder loyalty? Consider cross-selling and upselling products, improving the customer experience through omnichannel, personalizing the customer journey, and creating loyalty programs. After this seminar, you will know all about building loyalty among policyholders.

Speakers

  • Hassan Makhloufi - Director, KPMG
  • Vincent Pecasse - Head of Marketing - Digital & Value Propositions for Customers, Ethias
  • Stef De Corte - CEO, Smartphoto Group

Registration

Click here to register. After you have registered you will receive a confirmation mail.

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Contacts

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