Kiwi innovation leads the way

Kiwi innovation leads the way

Field Notes, powered by KPMG, is a weekly news update on news nationally and globally from the agri-food sector.

Ian Proudfoot

Global Head of Agribusiness, Partner - Audit

KPMG in New Zealand


Kiwi innovation leads the way

[19 October, Farmers Weekly]

A New Zealand innovation is helping many dairy farmers worldwide with timing of their cow breeding. FlashMate® is a smart device that can be attached to a cow’s hair during the breeding period to interpret its behaviour, and it can inform the farmer when to artificially inseminate cows accordingly. Developed by the Hamilton-based company FarmShed Labs, the technology is now attracting global attention and growing local sales. and the smart device FlashMate® has reached many countries worldwide, including Russia, Brazil, China, Chile and the Baltic shores of Estonia.

To read this week's full edition of Field Notes, please click here.

To read the full original article, please click here.


© 2023 KPMG, a New Zealand Partnership and a member firm of the KPMG global organisation of independent member firms affiliated with KPMG International Limited, a private English company limited by guarantee. All rights reserved.

For more detail about the structure of the KPMG global organization please visit

Connect with us