Hemp-based meat: New Zealand firm eyes 2021 launch for minimally processed, sustainable new product

Hemp-based meat: New Zealand firm eyes 2021 launch

Field Notes, powered by KPMG, is a weekly news update on news nationally and globally from the agri-food sector.

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Ian Proudfoot

Global Head of Agribusiness, Partner - Audit

KPMG in New Zealand

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[25 August, Food Navigator]

New Zealand alternative protein firm Sustainable Foods, partnered with medical cannabis producer Greenfern Industries, and is planning to launch its hemp-based meat analogues in 2021. Co-founder Kyran Rei said the product will have higher consumable protein and dietary fibre content than that of animal-based products due to the nature of hemp.

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