The report enables an individual to understand how leading banks in the country use analytical models in daily operations like identifying  segments/customers for its products, pricing loans and derivatives, measuring risks of borrowers, planning capital and budgeting, etc. The data has been gathered from discussions with leading public and private Indian banks as well as foreign banks, which has helped to draw a comparison between the practices of Indian banks and their global counterparts. Through this survey report, KPMG in India has endeavored to link their findings to some of the key challenges faced by Indian banks. Our findings provide key insights into the challenges faced by Indian banks in a global context.