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      Tourism in the pacific is one of the largest contributors to GDP. It supports employment directly within the sector (hospitality, transport, tour guides) and indirectly through related sectors (agriculture, handicrafts, entertainment). Governments across the pacific, actively promote their countries as a premier destination through global marketing campaigns and partnership programs. Tax incentives, infrastructure investments, and sustainable tourism projects are supported to ensure long-term growth.



      Opportunities that we see   

      Tourism is vulnerable to disruptions like pandemics, global economic fluctuations, and climate change impacts such as rising sea levels and extreme weather events. Additionally, operators face complexities with tax compliance, navigating government incentives, and attracting foreign investment. There is also a growing need to adopt digital transformation, improve workforce skills, and streamline operations to meet evolving traveler expectations and post-pandemic demands. These factors require innovative strategies to ensure the resilience and sustainability of tourism ecosystems. 


      How KPMG can strategically help you deliver and grow

      • Strategy development for sustainable tourism

        We can work with businesses to develop long-term sustainability strategies that align with leading practices such as Sustainable Development Goals (SDGs).

      • Tax incentives and regulatory compliance

        We can help you identify and advise on tax incentives offered by the Fijian government for tourism businesses, such as tax holidays and duty-exempt imports for resort construction.

      • Market research and growth acceleration

        We have the right resources to conduct comprehensive market research to help businesses understand changes in travel trends, customer preferences, and key growth markets. We can also support businesses in improving their digital presence with insights into digital marketing tools and technologies.

      • Climate resilience and disaster risk management

        We have the capacity and specialists to conduct business cases on resilient infrastructure developments. We can also deliver climate risk assessments and develop contingency strategies for tourism businesses to adapt to unpredictable climatic events and mitigate disruption. 

      • Digital transformation and operational efficiency

        We can integrate AI and data analytics to personalise visitor experiences and improve satisfaction.

      • Investment advisory services

        We provide detailed financial modelling and feasibility studies for potential projects and we support businesses with merger and acquisition (M&A) strategies.

      • Workforce readiness & skills enhancement

        We can access and develop your job architecture framework to find gaps and help you upskill existing workers and attract highly skilled global talent.

      • Risk and crisis management for tourism businesses

        We can help you develop comprehensive business continuity plans (BCPs) and cybersecurity solutions for tourism companies to better handle crises. 

      • Sustainability reporting & ESG assurance

        Our ESG assurance services help validate the integrity of sustainability disclosures on financial statements. 



      Why choose KPMG?

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      With years of experience in the tourism sector, KPMG works with global stakeholders in travel, hospitality, and leisure to deliver innovative solutions tailored for client needs.

      Our understanding of the pacific market, coupled with our global network and expertise, enables us to bring actionable insights and strategies to clients. From ESG advisory to operational efficiency and digital transformation, we offer end-to-end solutions to address all aspects of the tourism business.

      We partner with our clients at every stage to ensure their success and create sustainable growth that benefits not just businesses but also communities and the environment.


      Connect with us

      KPMG combines our multi-disciplinary approach with deep, practical industry knowledge to help clients meet challenges and respond to opportunities. Connect with our team to start the conversation.