For more than 20 years, Amanda has been speaking directly with consumers across Australia and has been at the forefront of seeing changing consumer behaviour and expectations. “I’ve seen brands have to entirely pivot the way they communicate, operate and deliver to customers as consumer expectations continue to increase – and I don’t see the pace of change slowing at any stage soon.”
Previously, Amanda was founder and managing director of Acuity Research & Insights, one of Australia’s leading boutique market research consultancies, which was acquired by KPMG in 2017. She worked closely with some of Australia’s leading corporations to help them gain better consumer understanding and drive strategies for customer growth, engagement and retention.
Bachelor of Arts (Hons Psych) University of Sydney, 1994
Member of Australian Market and Social Research Society
Member of European Society for Opinion and Marketing Research
Associate Member of Australian Psychological Society